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Posts Tagged ‘Nancy Reyes’

Goodby Silverstein & Partners Attempts to Scare Young People into Voting for Rock the Vote

With Halloween coming up at the end of the month, Goodby Silverstein & Partners has a new campaign for Rock the Vote that attempts to scare young people into voting, entitled “#CareLikeCrazy.”

In the above 30-second spot, a right-wing lunatic espouses his (scary) views on women’s rights, preceding his rant by letting you know he never forgets to vote. He says women, who “think they want equal pay” are just having their minds poisoned by feminism and its the responsibility of men to protect them from themselves. His psychotic rant is followed by the a horror movie scream and the message “He votes. Do you?”

Since, unfortunately, there really are people like this out there, this is a clever approach. For those who don’t think there’s reason to vote, it’s a reminder that sane, rational people are needed to cancel out the votes of people like this guy. Similarly minded spots take on other topics (with other crazies) like war, the environment and voting rights. Read more

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GS&P Indeed Opening Up Shop in NYC

 

Well, that took a while. Nearly six weeks after we first received tips that Goodby Silverstein & Partners was planning to open up a New York office, the parties involved have finally made the news official. The agency will settle in come early February in a space at 200 Varick St. in downtown Manhattan. The Goodby New York office will be headed up by Christian Haas, who is adding partner to his ECD title, one which he’s held for well over two years and associate partner Nancy Reyes, a nine-year GS&P vet who will take on the role of managing director in the Big Apple.

In a statement, Haas seems pretty enthusiastic, saying, “It’s a dream job to open a celebrated agency like GSP in the most exciting city on Earth, especially when you can do it with someone you have nothing but admiration for.” Staff count has yet to be formalized, but once GS&P New York opens, it will begin servicing a client roster including Google, YouTube and Comcast.