PRNewser FishbowlNY FishbowlDC GalleyCat TVNewser TVSpy LostRemote SocialTimes

Posts Tagged ‘Ridley Scott’

Monday Odds and Ends

-After spending the last four years as an executive producer at Ridley Scott‘s production company, RSA, where he worked on several projects for the likes of Bud, AT&T and Hyundai, Tom Dunlap has now joined up with 72andSunny as its first-ever chief production officer. Prior to RSA, Dunlap worked on the agency side in senior production roles at Deutsch L.A. and W+K Amsterdam among other agencies.

-Former Ogilvy senior partner/group creative director Jason Marks has joined Project: Worldwide division Partners + Napier as ECD.

-We tried to get out, but GS&P pulled us back in thanks to its anti-”Harlem Shake” of sorts (above). We snickered. For a real-deal Holyfield, non-agency version meanwhile, try this one out.

-Speaking of, Jeff Goodby was appointed to the board of directors of the National Audubon Society. After all, the GS&P co-namesake did win a Clio last year for his “Birding the Net” effort.

-WPP-owned strategy/design consultancy The Brand Union promoted ECD Wally Krantz to worldwide creative director, corporate branding.

-If you’re dying to know exactly what your mobile personality is, McCann is here with its online “Personality Profiler” tool. link

-Big Spaceship has teamed up with Chobani and Boathouse to launch the digital component of the “Go Real Chobani” campaign with #tastereal. link

-MediaVest has appointed Todd Myers to the post of SVP of human experience strategy. Myers will be based in the agency’s New York office.

-Stardust alum Paul Abatemarco, who most recently headed up MPC’s U.S. division, has joined Foundation Content as executive producer, effective immediately.

-The IAB has added a dozen new industry folks to its Agency Advisory Board including Victors & Spoils CEO John Winsor and Leo Burnett CCO, Susan Credle. link

Mediabistro Course

Copywriting: Creative Ad Writing

Copywriting: Creative Ad WritingWork with a freelance copywriter to build your advertising portfolio and land more copywriting jobs! Starting January 12, Kim Taylor will teach you how to make a complete ad using graphics and photos, write strong headlines and body copy for various advertising media, work from a creative brief, and jumpstart your ad portfolio. Register now!

And Now, Your Weekly Video Miscellany

Welcome back, oh loyal watchers of internet video. The week’s been a bit light due to people being lazy and “going on holiday” or whatever. As such, you may have seen one or two of this week’s recap elsewhere. But we’ve got babies and polar bears and Cookie Monster so what does it matter.

4. Smell that? It’s nasty rap, and baby poop, courtesy of Fiat’s 500L, the kid-toting Italian whip that – in the UK market at least – comes with a toe smashing rap from a blond mum who lays it down like a binky in a crib. Werd blocks, to your mommy.

3. Speaking of babes, I cannot think of a better ad for Roomba than to put a baby on one and let her ride around, balancing precariously 3 inches off the ground as though it was the top of the Empire State Building (better views from 30 Rock, btw). Oohhhh, oohhhhhppppp, wobble, gaga, et cetera.

Read more

Friday Morning Stir

-Newly acquired shop TargetCast has picked up Illva, Edmunds and the Janus Group accounts.

-B-Reel launched its new research and development unit, B-Reel Products. link

-Raleigh agency Baldwin& welcomed Kathleen Gallagher as project manager primarily on Burt’s Bees (her self-assigned agency title is “The Ninja”).

-A new spot promoting Ridley Scott’s Prometheus will feature live tweets and a Zeebox tie-in. link

-Digiday launched a content marketing unit. link

-A lad from Agency Republic created an interactive poster that lets you change the annoying tune at the office (above). link

 

 

The Truth is Out There…At Least When it Comes to the Slingbox

Calling, Mulder, Scully, Ripley or anyone who’s dealt with aliens as the extraterrestrial bunch are apparently behind the making of TV streaming media device Slingbox according to this ha-ha clip from San Francisco’s Hub Strategy. Well, the guy you see as noted is Blake Krikorian, the inventor of the Slingbox, co-founder/CEO of Sling Media, a board member of partner Amazon and now, a thespian.

Here, Springer meets with his outerworld mates on what looks like a throwaway set piece from Ridley Scott‘s 1979 classic Alien. As you’ll see, he prefers getting home TV through the interwebs on his computer or mobile phone over reversing global warming. Well, at least he suffers some seemingly painful consequences for his decision, but we appreciate his sacrifice.

Tuesday Odds and Ends

-Prometheus/Alien/Gladiator/Blade Runner director Ridley Scott envisions a 2023 TED talk. link

-Somewhere, Hank Hill is rolling over in his grave (above).

-Coca-Cola veteran Elizabeth Coveney has joined Arnold Worldwide lead the McDonald’s business as managing partner/executive director. Coveney will be based in the agency’s Boston office.

-Former McCann Erickson CFO Michael Byrne has now assumed the same title at JWT New York.

-Apple is set to unveil the iPad 3 in San Francisco on March 7. link

-Here’s an infographic on the state of social commerce. link

-Trader Corporation named DDB Canada and OMD Canada as its agencies of record for autotrader.ca.

-Sad day coming up for Netflix subscribers as Starz streaming movies/TV shows will be no longer available on the site. link

-Despite a 20 percent revenue bump, MDC Partners experienced Q4 loss. link

 

Op-Ed: Super Bowl XLVI – The Year Social Media Changed the Game

Our Super Bowl-related submissions continue to roll in, and today, we hear from Mr. Youth VP of marketing Christian Borges, who discusses his love for the game, ad meters and more.

I love Super Bowl Sunday. Especially when the #Giants are in it, but I digress. For me, it’s a day chock-full of friends, family, chips, dips, wings, beer, gambling and #smacktalk galore. It’s an opportunity to gather around the TV to watch what is arguably the single greatest sporting event of the year. Hard to believe that just 28 years ago, on January 22, 1984, more than 90 million people watched when Apple famously launched the Mac with a $1.5m, 30-second commercial that ran during TV’s biggest event, the Super Bowl.  Today you’d be hard-pressed to find anybody worth their salt who wouldn’t agree with the sentiment that when Ridley Scott created Apple’s iconic “1984,” it effectively changed not just advertising, but the Super Bowl viewing experience.

Read more

Miami Ad School Student Submission to Get Sundance Treatment

After receiving and poring over 80,000 submissions and 4,500 hours of footage, Ridley Scott and Kevin Macdonald have wrapped their “Life in a Day” YouTube experiment. Last July, if you recall, the renowned directors called on the YouTube community to “film some aspect of their day then post that material onto YouTube so that [they] can use it to make a film that is a record of what it’s like to be alive on that one day. It’ll be kind of like a time capsule.”

Here’s one clip above that caught Scott and Macdonald’s eye. Dubbed “Wallet Full of Dreams,” the video was conceived by Miami Ad School San Fran copywriting student Justin Peele, who seems be suffering from a terrible case of writer’s block and is also struggling financially. Armed with a Sharpie and plenty of paper, Peele describes what he’s feeling and takes us through a single day of his life. It’s a bit tedious and a tad depressing, but we guess this is the plight of most ad school students. Whatever the case, Peele’s film along with other “Life in a Day” entries will be screened throughout 2011 and Scott & Macdonald’s brainchild was an Official Selection for the 2011 Sundance Film Festival.

via

Neil Patel Joins Martin

The Martin Agency welcomed Neil Patel to the fold and created a new position for him in the process: SVP/director of content strategy & development. Patel, a veteran of FCB, BBDO and Chiat/Day, also worked outside the agency world for director Ridley Scott and also once served as an executive at Disney’s California HQ.

Among Patel’s achievements prior to joining Martin are playing a key role in developing patents for mobile advertising, entertainment and digital distribution strategy for a number of major brands and advising several well-known digital agencies on growth, strategy and M&A issues.