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TBWA Hunt Lascaris Encourages Youth Travel for Student Flights

TBWA Hunt Lascaris has a new campaign for Student Flights promoting youth travel with the message, “Travel Before it’s Not Fun Anymore.”

The campaign features two funny spots showing grandparents out of their element in more youth-friendly travel destinations: Bangkok and Amsterdam. In “Grandpa,” featured above, an elderly man somehow finds himself at a Thai strip club. He incredulously (and suggestively) holds a ping pong ball, while uncomfortably sizing up his surroundings. The spot manages to do a lot with a little, finding humor in its suggestive content and the perfect expression on the man’s face.

Perhaps even more effective is “Grandma,”  which manages the same accomplishment. It shows a grandmother in an Amsterdam coffee house, who is very clearly stoned out of her mind (which has probably worked wonders for her rheumatoid arthritis). The situation makes for a really funny 30-second spot, despite a complete lack of dialogue and little going on aside from the grandmother. Stick around for “Grandma” and credits after the jump.

Credits:

Chief Creative Officer: John Hunt
Client: Student Flights
Executive Creative Director: John Hunt
Executive Creative Director: Justin Wright
Creative Director: Shane Forbes
Creative Director: Vincent Osmond
Agency Producer: Sandra Gomes
Art Director: Melanie Moore
Art Director: Thereza Norton
Art Director: Michael Blakey-Milner
Copywriter: Harry Mackensie
Copywriter: Natalie Rose
Production Company: Bouffant
Director: Dean Blumberg
Producer: Lindsay-Jane Barnard
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