AgencySpy
 
Receive mediabistro.com's Daily AgencySpy Feed via email
Freshbooks


Daily Media Newsfeed Click here to receive mediabistro.com's Daily Media Newsfeed via email.

Friday, Jun 27

To Catch a Predator: No More

mynameischrishansen.jpg

It appears that NBC's "Dateline: To Catch a Predator" series will not tape any new shows after settling a lawsuit filed by the brother of the Texas county prosecutor that killed himself after being exposed by the show. The show reported explicit communication between the prosecutor and one of the show's investigative team members posing as a minor to the local authorities who then headed to his home to arrest him. Before the arrest could be made, he shot himself. The $150 million lawsuit settlement appears to be the proverbial "straw that broke the camel's back."

For the like three or four of you that haven't seen it- The show often showed activist group, Perverted Justice, engaging in communication with men believing they were contacting underage boys and girls for sexual encounters and then luring them to a house where the cameras would "catch" them in the act and local authorities would be waiting to arrest them. It was a wildly popular show. But it turns out that many of the charges in the arrests made were ultimately dropped.

NBC says it stands by the investigations, but thinks the series has become to highly charged to continue. Seems like the show was difficult to sustain even without its legal troubles. Towards the end of production for the show, the NY Times talked about how advertisers were distancing themselves from the show anyway. No one wanted to be associated with a show about pedophiles. And it's said that NBC "spent tens of thousands of dollars on each sting, installing hidden cameras and microphones. It has also paid Perverted Justice a consulting fee of roughly $70,000 for each episode."

So while the show was good for viewership it was bad for business. I guess NBC won't be going down that road again.


new on mediabistro.com

How to Write an Arts and Culture Review

Learn everything you need to know to write a smart, publishable review of music, film, books, theater or any other arts and culture topic.
Watch the video

Email This Post

Fill out the following information and click on the Send button in order to send this post, To Catch a Predator: No More, to a friend.
Friend's name
Friend's email address
Your name
Your email address
Note to your friend (optional, max 200 Characters)

Read more on AgencySpy >

Interested in advertising on AgencySpy?

Our Blog Network

FishbowlNY

FishbowlDC

FishbowlLA

TVNewser

PRNewser

GalleyCat

UnBeige

MobileContentToday

MobileMarketingToday

MobileDevicesToday

MobileAppsToday

AgencySpy

AgencySpy Staff


Editors:

Matt Van Hoven

AIM: agencyspy

SuperSpy

AIM: superspyin

  AgencySpy twitter feed loading...

View twitter directly

Follow AgencySpy via Twitter

About

Syndication

Anonymous Tips


Categories

About

About Us - Modules

About Us - Subheader Module

AD-vice

Aegis

Agencies

Agency.com

AKQA

Anomaly

Applause

Arnold Worldwide

Avenue A/Razorfish

Awards

Bartle Bogle Hegarty

BBDO

Bedtime Stories

Berlin Cameron United

Boutique Call

Brands

Broadcast

Campaigns

Campbell Ewald

Carat

Celebrity

Conferences

Consumer Insights

Crispin Porter & Bogusky

DDB

Deep Focus

Deutsch

Digitas

DraftFCB

Droga5

Element79

Enfatico

EuroRSCG

Fallon

Gaming

Generalities

Goodby

Grey Worldwide

GroupM

GSD&M

Hires and Higher Up...

Hot Ad (Wo)Man Of The Day

Inspiration

J. Walter Thompson

Kirshenbaum Bond

Leo Burnett

Martin Williams

McCann

Mcgarrybowen

Media Buying

MindShare

Mobile

New and Junk

News

No Wukkas - The Job Hunt

Oglivy

OMD

Online

People

Print

Publicis

R/GA

Raw and Uncut

Reading List

Saatchi & Saatchi

Social Media

Spot Runner

StrawberryFrog

Sustainability

TBWA/Chiat Day

Technology

Television

The Digital Conversation

The Martin Agency

The Richards Group

The Spies

Tribal DDB

We Hear...

What The...?

Wieden & Kennedy

WPP

Young & Rubicam

Links

mb News Feed
5 Blogs Before Lunch
AdAge
AdFreak
AdLand
Adomatica
AdScam
Adverganza
Advergirl
Adweek
Mediaweek
MyOpenKimono
The Toad Stool
TheBobosphere
TribbleAgency

Archives

October 2008

September 2008

August 2008

July 2008

more...


Recent

Most Popular Stories on Agency Spy From The Last 7 Days

Who's Next - DDB's Officemax or JWT's Ford?

Breaking: MRM Princeton Cuts 20, We Hear


Subscribe

Click here to receive the Daily Media News Feed by email.

Job Listings

Featured Listings

T3 Assistant Media Planner
T3
New York, NY

Interactive Media Planner
Draftfcb
Chicago, IL

Business Development Director
Hornall Anderson
Seattle, WA

Agency Intern
Lipman
New York, NY


mediabistro.com l Member Benefits l Jobs l Freelance Marketplace l Courses l Events l Forums l Content
mediabistro Blogs: Media News l TVNewser l GalleyCat l UnBeige l FishbowlNY l FishbowlLA l FishbowlDC l mbToolbox l PRNewser l AgencySpy l MobileAppsToday l MobileContentToday l MobileMarketingToday l MobileDevicesToday
Site Map l Advertising/Sponsorships l Partners l About Us l Contact Us/Help

JupiterOnlineMedia

internet.comearthweb.comDevx.commediabistro.comGraphics.com

Search:

Jupitermedia Corporation has two divisions: Jupiterimages and JupiterOnlineMedia

Jupitermedia Corporate Info


Legal Notices, Licensing, Reprints, & Permissions, Privacy Policy.

Web Hosting | Newsletters | Tech Jobs | Shopping | E-mail Offers