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Thursday Morning Stir

-PETA has unveiled this mobile billboard ahead of the Kentucky Derby (above). You can read what the meaning behind the message is for the ad from the animal rights org here.

-Sony is now holding two separate pitches for its global media biz. link

-New York-based editorial/post company Red Car has appointed Scott Spanjich as managing director.

-Aegis Media has bought up Montreal search/performance marketing shop nvi in the hopes of building out its iProspect network in Canada. link

-Intel has welcomed a new CEO. link

-Care to snap a photo with a wink? Welcome to the world of Google Glass. link

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