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Thursday Morning Stir

- Richard Branson‘s health club brand Virgin Active UK has appointed London’s Karmarama as its lead agency following a review.

-Keeping with the theme, following a review, Brooklyn-based start-up Bump Water has tapped (sorry) Boston-based Proverb as its first “brand building agency.”

-TDA_Boulder has launched a new spot for FirstBank that begs the question, who says astronauts can’t be florists (above)?

-Digital agency veteran Brendan Kiernan and film/commercial producer Justin Moore-Lewy have launched bi-coastal production hub, HēLō (pronounced Hee-low.) link

-New York/San Francisco-based content creation/production company Bodega has added writer-director/creative director Robbie Norris to its roster.

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now!