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Wednesday, May 21
Rapp Collins' Doppelganger in AT&T Spot
We hear that some of the bees over at Rapp Collins Worldwide (New York, anyway) are a little peeved about a recent AT&T spot that first aired over Mother's Day (thank you, Hallmark, for relieving me of $50 more) that has a strikingly similar feel to the Rapp Collins Web site. Here's the AT&T spot, courtesy New York's 1stAveMachine So clearly, there are similarities between the two pieces. RC calls their theme "future garden brand" an idea that screams light, airy, effervescence that 1stAveMachine (whether guilty or not) latched onto. A call to 1stAveMachines is yet to be returned and I totally told them I'm on deadline. WTF people? Now you look like you stole shit. Email This Post |
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