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Wednesday Odds and Ends

-CP+B’s Gothenburg office surprised Stockholm moviegoers anxious to see Skyfall with a “soda stunt” for Sony Xperia (above).

-Santa Monica agency RPA hired former Saatchi & Saatchi/JWT art director Albert Ocampo as its first-ever brand experience director. link

-Matthew George, former group planning director, communications architecture at JWT, has joined Deutsch New York as SVP, director of communications planning.

-Synaptic Digital, which was recently acquired by Definition 6, has now officially rebranded its London office as, yes, Definition 6.

-GoPro sends a nice little backhanded compliment to Olympus on Twitter. It’s all Bieber’s fault. link

-Belfast/London-based creative/tech company rehabstudio has opened up shop in NYC and has brought on former Mother director of digital production, Myke Gerstein, as its first-ever U.S.-based EP.

-Louisville, KY agency Current Marketing has changed its name to Current360 following the acquisition of Fort Lauderdale-based Electrum Marketing and its sister company, CIMA Insight. link

-The NBA has reportedly set a date in 2014 to start rolling out ads on jerseys. link

 

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