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Twitter Cheat Sheet: Profile Image Sizes, Logos and ‘Twitter Blue’ [INFOGRAPHIC]

Twitter Cheat Sheet: Profile Image Sizes, Logos and 'Twitter Blue' [INFOGRAPHIC]

Here’s a quick question: what colour is Twitter blue? That is, what’s the hexadecimal code that Twitter uses for their colour scheme?

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Is Visual Content the Future of Social Media? [INFOGRAPHIC]

Is Visual Content the Future of Social Media? [INFOGRAPHIC]

In the past year or two photo and video-friendly social networks such as Instagram, Pinterest and Vine have exploded in popularity. Five tweets in every second contain a Vine link, and Twitter revamped its entire timeline and profile page design to better incorporate images and even animated GIFs.

All of which begs the question: is visual content the future of social media?

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How to Make Social Video Work for Your Brand [INFOGRAPHIC]

How to Make Social Video Work for Your Brand [INFOGRAPHIC]

Are you considering using video in your social media campaigns?

That could turn out to be a very smart play. Video can generate three times as many monthly visitors to a website, and users spend up to 88 percent more time on sites that include video.

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Twitter ‘Happy’ for Users Not to Tweet

Twitter 'Happy' for Users Not to Tweet

Around 40 percent of all registered Twitter users do not tweet, and approximately 2-3 times its 271 million active users – somewhere between 540 to 710 million people – view Twitter content across the web but do not login.

That might be a problem for some companies. But Adam Bain, president of global revenue and partnerships at Twitter and considered by many as CEO Dick Costolo’s second in command, is fine with that.

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Push Notifications Drive Mobile App Growth (+60% for Social Networking Apps) [STUDY]

Push Notifications Drive Mobile App Growth (+60% for Social Networking Apps) [STUDY]

When you install a new app on your smartphone, do you leave push notifications on?

If so, you’re far more likely to continue to use and engage with that app, reveals a new study from Localytics.

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74% use Social Networks in China (With 12% on Banned Twitter) [STATS]

74% use Social Networks in China (With 12% on Banned Twitter) [STATS]

Almost three in four internet users in China aged 16-64 have used at least one social network in the past month, a figure which equates to about 347 million people, reveals new data from GlobalWebIndex.

Of those, about 12 percent say that they use Twitter, with 16 percent active on Facebook, which is very interesting given that both platforms are banned in mainland China.

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Twitter Analytics Are Now Available to Everyone (And Here’s the Top Metric You Should Watch)

Twitter Analytics Are Now Available to Everyone (And Here's The Top Metric You Should Watch)

Twitter revamped its new analytics dashboard back in early July but the update, useful as it was, was only available for Twitter advertisers and those with verified accounts.

Good news: yesterday, analytics.twitter.com opened its doors to everyone, which means you can finally see just how well (or poorly) your tweets are doing.

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Snapchat $10 Billion Valuation ‘Not Absurd’, Says Twitter CEO

Snapchat $10 Billion Valuation 'Not Absurd', Says Twitter CEO

Have you heard? Snapchat has been valued at $10 billion.

It’s an amazing number. You can’t quite believe it. After all, Snapchat is just a bit of fun, right? One of those silly apps that gets a ton of buzz before disappearing up its own hype.

You know, like Yo.

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Feds Spend $1 Million on ‘Truthy’, the Database That Tracks Misinformation on Twitter

Feds Spend $1 Million on 'Truthy', the Database That Tracks Misinformation on Twitter

The U.S. federal government has spent almost $1 million in the creation of an online database that has been designed to “detect political smears, astroturfing, misinformation, and other social pollution” on Twitter.

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70% of College Students Post to Snapchat Daily (Twitter: 46%, Facebook: 11%) [STUDY]

70% of College Students Post to Snapchat Daily (Twitter: 46%, Facebook: 11%) [STUDY]

Remember when everyone thought Snapchat was just a novelty app? Something trivial, used by kids? How we all rolled our eyes when Snapchat had the audacity to turn down a $3 billion buyout from Facebook?

And do you also remember, earlier this month, when we told you that Snapchat is now more popular than Twitter amongst 18-34 year-olds? Well, a new study has revealed that 70 percent of U.S. college students now post to Snapchat daily, compared to just 11 percent who do the same on Facebook.

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