AllFacebook InsideFacebook InsideMobileApps InsideSocialGames SocialTimes LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

How Do Australian SMBs Use Social Media For Marketing? [STUDY]

Did you know that more than one quarter (27 percent) of Australian businesses use social media for marketing?

Facebook leads the way (86 percent) ahead of Twitter (32 percent) and LinkedIn (25 percent), and more than half (51 percent) of Australian SMBs allow their employees to use social media at work.

With good reason, too – some 67 percent of Australian Twitter users prefer to purchase from brands they interact with on social media. The infographic below takes a detailed look at how businesses are using social media for marketing down under.

(Source: Salesforce. Australian flag image via Shutterstock.)

Mediabistro Course

Social Media 201

Social Media 201Starting October 13, Social Media 201 picks up where Social Media 101 left off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!