Since it first opened its doors way back when, almost everybody using Twitter has been obsessed with the answer to one question: how can I get more followers?
But here’s the thing: followers are just a number. And more of them doesn’t really mean anything except that the number has got bigger. What really matters is who is following you, and why. Are your followers relevant? Are they interested in the things you say and do?
As I’ve said before, you’re far better off with 100 true fans than you are tens of thousands of people “following” you who couldn’t pick your avatar out of a lineup.
So forget about the number, and focus on the quality. This visual from MarketMeSuite provides a wealth of tips on how to get more of the right sort of Twitter follower.
- This Week on #Twitter: Email > Social Media, Twitter #1 for Content Marketing, Social 2014
- 10 Ways to Thank Your Followers Before Christmas
- This Week on #Twitter: Social Media Evolution, #Instagram > Twitter, Top 14 Social Metrics
- 7 Types of Engagement That Can Get You More Customers on Twitter