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53% of Mothers Have Considered Quitting Social Media [STUDY]

53% of Mothers Have Considered Quitting Social Media [STUDY]

If you’re a brand using social media platforms such as Twitter and Facebook and your key demographic is moms, you’ve had it really good over the past few years – mothers are highly active social media users, and are far more likely to read, engage with and share your content than any other demographic.

Or rather, they were, as a new study has revealed that moms might be getting a little jaded with social media, with more than half having considered stepping back.

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The Optimal Length of a Tweet, Hashtag, Podcast, Slideshare and (Almost) Everything Online

The Optimal Length of a Tweet, Hashtag, Podcast, Slideshare and (Almost) Everything Online

What’s the optimal length of a tweet?

With a maximum of 140 characters, you might think the best policy would be to use up every single one. But you’d be wrong: the ideal tweet has a length of between 71-100 characters, leaving plenty of extra room for old-fashioned retweets and comments.

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Flight, Twitter’s First Mobile Developer Conference, Launches Today

Flight, Twitter's First Mobile Developer Conference, Launches Today

Twitter’s first conference for mobile developers, called Flight, will take place today, October 22nd, in San Francisco.

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Saudi Cleric: Twitter is ‘evil’

Saudi Cleric: Twitter is 'evil'

A top cleric in Saudi Arabia has condemned Twitter as evil, criticising the social networking site for attacking Islam.

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The 13 Most Popular Social Networks (By Age Group)

The 13 Most Popular Social Networks (By Age Group)

Facebook is the number one social network in the U.S., with 76.8 percent of the internet population in the States active on Mark Zuckerberg’s baby.

But is that true across all age groups?

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How to Get Your First 100 #Twitter Followers

How to Get Your First 100 Twitter Followers

So you’re just getting started on Twitter. What’s the best way to get new followers?

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New Xbox One Update Has Deep Twitter Integration

New Xbox One Update Has Deep Twitter Integration

Microsoft first started teasing a deeper Xbox One integration with social media back in June when the Redmond-based giant announced that 45 new apps would be coming to Xbox, including Twitter and Vine.

In their Xbox One November preview Microsoft has detailed what to expect from the update, which includes a number of new Twitter features.

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Researchers Use Twitter to Predict (And Analyse) Relationship Breakups [STUDY]

Researchers Use Twitter to Predict (And Analyse) Relationship Breakups [STUDY]

A team of researchers who used Twitter to study the breakups of hundreds of couples found that their tweeting behaviour changed significantly before and after the split.

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A History of Social Media Advertising [INFOGRAPHIC]

A History of Social Media Advertising [INFOGRAPHIC]

Facebook’s launch of Pages back in 2007 was (arguably) the beginning of social media advertising. For the first time, brands could establish a strong presence on Facebook and build a large audience of potential customers, giving birth to the term “cost per fan”.

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Monica Lewinsky Joins Twitter

Monica Lewinsky Joins Twitter

Monica Lewinsky is, of course, the former White House intern whose “inappropriate relationship” with U.S. President Bill Clinton in the 1990s led to Clinton’s impeachment. The affair was global news and Lewinsky gained worldwide celebrity status.

Fast-forward to 2014, and she’s finally joined Twitter.

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