Apple doesn’t do social media. Right?
With the exception of the ill-advised Ping and Apple’s iTunes social media profiles on Twitter and Facebook, that’s largely true: Apple doesn’t do social media. And when they’ve done it in the past (i.e., the aforementioned Ping), they’ve done it poorly.
Mahir Reiss explains that providing physical therapy services for children requires a different approach than when that professional is working with an adult. Physical therapists can play a major role in a child’s development, and should feel equipped to connect with these kids in order to inspire them and help them become healthy and strong. For pediatric physical therapists, here are some tips for success: Read more
Strapped for creative Vine ideas?
Twitter’s six-second mobile video platform has launched the Vine Mini Festival, described by Vine Community Manager Jeremy Cabalona as “your weekly motivation to create a short masterpiece and share it with the Vine community.”
Want to submit your own Vine to the fest? Keep reading for details.
One of the simplest ways to ensure social media success is to examine what’s been done before, with an eye to what worked and what didn’t – and why.
To that end, social customer service platform Conversocial has assembled a great report breaking down the social holiday activity of ten major retailers from 2012 to make 2013 a success story.
Despite the crush of crowds and the risk of serious bodily harm, shoppers seemed to feel pretty positive towards Black Friday this year – at least according to Twitter sentiment.
The selfie, a very modern phenomenon where users take pictures of themselves that they then submit to one or more social media sites, seems harmless enough. After all, what’s wrong with sharing a photo showing us off at our best?
There’s so much more than just follower count that determines top performance on Twitter.
Whether or not a brand is a Twitter champ depends on everything from how often it’s mentioned in other Twitter conversations, how quickly it responds to mentions, how much its Twitter activity generates in sales, and more.
This infographic from WhoIsHostingThis.com looks at five categories of brand domination in the Twitterverse: customer service, sales, social commerce, fundraising and authenticity.