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Posts Tagged ‘auto’

Promoted Products From Auto Brands Seeing Engagement Rates As High As 87%

Here’s one for the Twitter ad naysayers: several auto brands are reporting great results from their Promoted Products.
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Twitter Tip: Don’t Auto-Connect Your Facebook And Twitter Accounts

Twitter has made it deceptively easy to connect your Twitter account to your Facebook account, but don’t be fooled. It’s usually not a good idea.

Twitter and Facebook are two distinct networks with two distinct sets of etiquette and norms. Posting all of your tweets to your Facebook wall may sound like a good idea at first (I can keep my friends updated on everything going on in my life!), but believe me, neither your Facebook nor your Twitter friends will thank you.
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12% Of Twitter’s Q1 Ad Revenue Came From Auto Industry

New insight into Twitter’s ad program, officially dubbed Promoted Products, shows that the auto industry is one of the largest single industries gobbling up Promoted Tweets, Trends and Accounts: it alone accounted for 12% of Twitter’s revenue in Q1 of this year.
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