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Posts Tagged ‘Consumers’

The Four Major Types Of Social Media Users [INFOGRAPHIC]

You might think you’re a unique snowflake, but you’re not: at least not when it comes to your social media habits.

This infographic has identified four major types of social media consumers, defined by their interests, economic status, knowledge of tech and more.
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Mediabistro Course

Blogging

BloggingWork with a content strategist to discuss your brand, creative content, or business through blogging! Starting January 15, McLean Robins will teach you how to design, promote, and maintain a blog, develop an audience, integrate social media platforms, and build connections with your community with link sharing. Register now!

How Do Consumers Use Social Media To Shop? [INFOGRAPHIC]

Do you tweet at the supermarket? “Like” your favorite brands? Scan QR codes? If so, you’re part of a growing group of social media savvy consumers who use technology to inform their purchasing habits.
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When Brands Bow To The Power Of Your Tweets [INFOGRAPHIC]

If enough people tweet, update their statuses and post to YouTube about a company, will they listen? The examples in this infographic point to “yes”, as more companies tap into the social communications of their (increasingly vocal) customers.
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Facebook, Twitter And The State Of Social Commerce [INFOGRAPHIC]

Have you bought something online this week? This month? Ever? If so, you’re part of a growing consumer base who prefers to shop from the convenience of their computer screens rather than trudge to the store.

While online shopping is nothing new, social shopping is a relatively new and growing phenomenon. Getting recommendations from friends, deals from a Twitter account you follow, and buying clothes right on Facebook are new ways to make shopping online more social. But just how often are retailers adding social to their shopping experience?
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60 Percent Of Twitter Users Say They’re More Likely To Recommend A Brand If They Follow It [STATS]

Too many small businesses are hesitant to embrace social media, citing the fact that they don’t know exactly how it will help their business make sales.

However, new reports are coming out that show exactly what social media, and Twitter specifically, can do for your business. So next time you’re trying to sell your boss or a potential client on why they should be using Twitter, here are some stats to help you out.
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Advertisers Will Soon Be Given Access To Twitter’s Ad API To Post Large Volumes Of Ads

Reuters is reporting that Twitter will soon open up its advertising API to brands who want to automate and publish ads in bulk.
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Marketers, Disclose Your Promoted Tweets, Or Pay The Price

The Office of Fair Trading (OFT), the UK government body that enforces market regulations on behalf of consumers, warned marketers that undisclosed advertisements on Twitter will be treated just like undisclosed ads on TV and in newspapers – potentially landing them in hot water with regulators.
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