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Posts Tagged ‘marketing 2014’

Marketing Trends That Will Dominate 2014 [INFOGRAPHIC]

Marketing Trends That Will Dominate 2014 [INFOGRAPHIC]

Did you know that in 2014 brands are forecast to spend $135 billion on new digital marketing collateral, with internet marketing expected to account for 25 percent of the entire advertising market by 2015?

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Mediabistro Course

Social Media 201

Social Media 201Starting October 13, Social Media 201 picks up where Social Media 101 left off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!

2014 State Of Digital Marketing [INFOGRAPHIC]

2014 State Of Digital Marketing [INFOGRAPHIC]

What are your digital marketing goals for 2014?

According to a recent study, 41 percent of business to business (B2B) marketers cite lead generation as their top priority, ahead of driving sales and improving brand awareness. Conversely, sales is numero uno amongst business to consumer (B2C) marketers, ahead of raising awareness and generating leads.

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Content Marketing, SEO, Mobile, Email And Social Media – Marketing Budgets 2014 [STUDY]

Content Marketing, SEO, Mobile, Email And Social Media - Marketing Budgets 2014 [STUDY]

Three in five marketers plan to increase their budgets for acquisition, retention and engagement on social media platforms such as Twitter and Facebook in 2014, with 71 percent planning to boost their overall digital marketing expenditure, reveals a new study.

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58% Of B2B Marketers Increasing Social Media Spend In 2014 [STUDY]

58% Of B2B Marketers Increasing Social Media Spend In 2014 [STUDY]

More than half of business to business marketers plan to increase their social media spend in 2014, reports eMarketer, citing data from Advertising Age.

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5 Social Media Marketing Predictions For 2014 [INFOGRAPHIC]

5 Social Media Marketing Predictions For 2014 [INFOGRAPHIC]

As a marketer, which trends are you anticipating in 2014?

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14 Hotel Marketing Trends For 2014 [INFOGRAPHIC]

14 Hotel Marketing Trends For 2014 [INFOGRAPHIC]

Social media has revolutionised many industries and the world of hotels and hospitality have certainly benefited from using platforms such as Twitter and Facebook to attract, engage with and convert travellers into prospects and customers.

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Content, Social, Mobile – Digital Marketing Trends For 2014 [INFOGRAPHIC]

Content, Social, Mobile - Digital Marketing Trends For 2014 [INFOGRAPHIC]

What’s your digital marketing strategy for 2014?

It can pay to follow the trends. This year, expect a continued interest in content marketing, which is tipped to be even more significant than it was in 2013. Social media and SEO should get further into bed together over the next 12 months, with images likely to be instrumental for success.

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2014 State Of Digital Marketing [INFOGRAPHIC]

2014 State Of Digital Marketing [INFOGRAPHIC]

Did you know that 1 in 3 business to consumer (B2C) and 1 in 5 business to business (B2B) marketers have generated revenue from social media?

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