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Posts Tagged ‘olympic games’

Which Social Brand Won The Most Golds At The Olympics? [INFOGRAPHIC]

The London Olympics has come and gone, but the cost of the Games – revenue, expenditure, morale, tourism and the impact to sport, certainly in the UK – won’t properly reveal itself for some time.

Sponsors, too, invested heavily in the Olympics, and they’ll also be looking for a healthy return on their buck. So who fared best?

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Usain Bolt Was Twitter’s Biggest Olympic Star (And Soccer Was The Most Popular Sport) [STATS]

Did you watch the closing ceremony of the 2012 London Olympics? We’ve all had lots of special memories over the past 16 days, and social media played a huge part in sharing those experiences – more than 150 million tweets about the Olympics were sent during the competition.

Over on the official blog, Twitter has compiled a list of the most tweet-worthy events of the Games, including the most popular athletes, sporting moments and competition peaks.

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