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Posts Tagged ‘pinterest vs twitter’

‘Pin It’ Button Outperforming ‘Tweet This’ Button By A Factor Of 10 [INFOGRAPHIC]

Pinterest is a long-acknowledged leader in the social space in terms of e-commerce, traffic driving, and engagement.

But recent data captured in the infographic below by the blog Top SEO Promotions clarifies just how strongly Pinterest has been performing, in contrast to Twitter and even Facebook.

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Pinterest Beats Twitter, Bing And StumbleUpon For Referral Traffic… In June [REPORT]

In February online sharing service Shareaholic released data that showed that Pinterest had moved above Twitter as a source of referral traffic to websites for the first time, with some 1.05 percent of visitors coming from Pinterest, against a lackluster 0.82 percent from Twitter.

Now, Shareaholic have released some updated numbers for June, and guess what? Pinterest has moved even further ahead, commanding a heady 1.19 percent of referrals to Twitter’s mediocre 0.92 percent. Pinterest has even put the mighty StumbleUpon out to roost.

But, impressive as these numbers are, here’s the problem: it’s just one month. In every other month since February Pinterest has finished last.

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Women Trust Pinterest More Than Twitter, Prefer Blogs For Purchase Decisions [INFOGRAPHIC]

Did you know that, in a recent survey, 73 percent of female users said that they trust Twitter?

Trust, of course, is paramount to success for any online platform, and drives people to action, particularly when it comes to e-commerce. Twitter was second behind only Pinterest (81 percent) as the most trusted social network for women, and 31 percent said that they had gone on to buy an item recommended to them through the micro-blogging channel.

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Pinterest Users More Likely To Buy, Spend Twice As Much As Twitter, Facebook Referrals [STUDY]

Based on the latest referral traffic and active user statistics, Pinterest has moved above LinkedIn as the third most-popular social network in the world – the daily number of Pinterest users has risen by 145 percent since January 1, 2012.

But where Pinterest is really making waves is as a source of referral traffic, notably in the e-commerce sector – a new study has revealed that buyers referred from Pinterest are not only 10 percent more likely to buy than those sent from other social channels, but they spend twice as much.

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Pinterest Outperforms Twitter, Facebook For Purchase Power [INFOGRAPHIC]

Is Pinterest here to stay?

Perhaps. Certainly, the evidence is mounting that the pinboarding network of choice is making a big dent in the social space. Studies have shown that users spend more time on Pinterest than on Twitter, LinkedIn and Google+ combined, and new data reveals that the (ahem) interest in Pinterest is now so strong that the platform is outperforming both Twitter and Facebook for click-through revenue.

Is it time to start buying into all that hype?

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