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Posts Tagged ‘PR on Twitter’

5 Tips For Using Twitter To Pitch Your Story

5 Tips For Using Twitter To Pitch Your Story

So, you’ve got an exciting story that you think is just perfect for the media: a client’s new product, a huge acquisition, an industry-shaking study… something spectacular.

Twitter can be a huge boon to PR folks looking for ways to reach out to journalists and publishers with a story idea, as long as it’s used right.

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Publicists vs Twitter: Is This A Battle They Can Win?

Publicists are big on creating and distributing press releases, but even the tightest social media press release is no match for a well-crafted 140 character tweet pushed out to the right people at the right time – and anyone can do it. Are publicists struggling to remain relevant as clients become more Twitter savvy?
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