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Posts Tagged ‘smb digital marketing’

73% Of Fast-Growing SMBs Increased Social Media Spend In 2013 [STUDY]

73% Of Fast-Growing SMBs Increased Social Media Spend In 2013 [STUDY]

Three-quarters of “hypergrowth” small and medium-sized businesses (SMBs) in North America increased their budgetary spend on social media and social media advertising in 2013, reveals a new study from LinkedIn.

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Social Media 101

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How SMBs Benefit From Their Twitter Presence [SURVEY]

To help understand the value of Twitter for SMBs, Twitter asked global research firm Market Probe International to survey 500 people ages 18+, across several verticals in the US and UK, who currently follow SMBs on Twitter.

The findings, below.

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77% Of SMBs Use Social Media, 25% Rate It Amongst Most Effective Marketing Tools [STUDY]

More than three-quarters of U.S. small and medium-sized businesses (SMBs) are currently using social media as part of their digital marketing arsenal, reveals a new study.

In their The State Of Digital Marketing For SMBs March 2013 report, Vocus and Inc. Magazine discovered that social media marketing is being used by 77.3 percent of SMBs, and almost one-quarter (24.9 percent) rated it as one of the top three most effective tools for their marketing needs.

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