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Posts Tagged ‘social media apps’

Time Spent in Social Media Apps Rises 49% After Strong ‘Snacking’ Behaviour [STUDY]

Time Spent in Social Media Apps Rises 49% After Strong 'Snacking' Behaviour [STUDY]

Do you find yourself using social media apps such as Twitter, Facebook, Instagram and Snapchat more today than you were a year ago?

You’re not alone. New data from Localytics reveals that time spend in social networking apps has risen by 49 percent year-on-year, largely due to very strong “snacking” like behaviour.

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Mediabistro Course

Social Media 201

Social Media 201Starting October 13, Social Media 201 picks up where Social Media 101 left off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!

Push Notifications Drive Mobile App Growth (+60% for Social Networking Apps) [STUDY]

Push Notifications Drive Mobile App Growth (+60% for Social Networking Apps) [STUDY]

When you install a new app on your smartphone, do you leave push notifications on?

If so, you’re far more likely to continue to use and engage with that app, reveals a new study from Localytics.

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87% of UK University Students use Social Media Apps [STUDY]

9 in 10 UK University Students use Social Media Apps [STUDY]

Almost nine in 10 students in universities in the United Kingdom use social media apps such as Twitter, Facebook and Instagram, reveals a new study.

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Social Networking Apps More Popular Than Games, Music for UK Millennials [STUDY]

Social Networking Apps More Popular Than Games, Music for UK Millennials [STUDY]

85 percent of women and 72 percent of men aged 16-24 in the United Kingdom actively use social media apps on their mobile devices, reveals a new study.

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Teenagers Prefer Snapchat To Twitter (But Facebook Still Rules) [STUDY]

Teenagers Prefer Snapchat To Twitter (But Facebook Still Rules) [STUDY]

Just over one-third of teenagers use Twitter every day, but more than four in 10 don’t use it all, reveals a new study.

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Twitter App Usage Grew 14% In The Past 6 Months [STATS]

Twitter App Usage Grew 14% In The Past 6 Months [STATS]

Twitter’s monthly active user growth problem is well documented, and everyday use of the platform actually fell 3 percent in the past six months, says GlobalWebIndex.

But there’s some good news for Twitter, as the same study revealed that use of the Twitter app is actually up 14 percent over the same period – beating Facebook, Google+ and YouTube.

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Messaging And Social App Use Tripled In 2013 [STATS]

Messaging And Social App Use Tripled In 2013 [STATS]

Use of social media and messaging apps grew 203 percent year-on-year in 2013, with overall app use rising 115 percent over the same period, reports Statista, citing data from Flurry Analytics.

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25 Awesome Social Media Tools (Your Brand Should Be Using) [INFOGRAPHIC]

25 Awesome Social Media Tools (Your Brand Should Be Using) [INFOGRAPHIC]

When you’re managing your business on social media, it’s essential that you equip yourself with the right tools to do the job.

While I’m a firm believer that 90 percent of Twitter is just showing up, simply being a presence isn’t enough unless you have the platforms and apps in place to effectively measure your ROI and maximise your social strategy.

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