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Posts Tagged ‘social network infographic’

Which Social Network Is Right For Your Business? [INFOGRAPHIC]

In 2012, five different social networks staked their claim as the most important platforms in this entire space – Facebook, Twitter, Google+, LinkedIn and Pinterest. While you can make a good case for the inclusion of other social networks such as Instagram and Reddit, brands looking to get started in social media should absolutely concentrate on the top five.

But, if you’re new to social marketing, taking on all of these channels at once would be a mistake. There’s a steep learning curve in social media and it differs from network to network – for example, what’s recommended and works on Twitter isn’t necessarily going to see the same results on Pinterest. There’s a lot of work involved (overnight success stories are very few and far between), and, particularly for SMBs, you’ll get much better results by focusing your efforts on one or two platforms, rather than spreading yourself thinly across everything.

So, which social network is right for YOUR business?

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Social Media 101

Social Media 101Starting November 10, get hands-on social media training for beginners! In our popular online boot camp, you'll hear from social media and marketing experts on how to get set-up on the major social platforms, create meaningful content, and engage with your audience across various sites. Register now!

Myspace, Digg, Google+, Diaspora And Ping – 10 Social Networks That Failed [INFOGRAPHIC]

Social media has been nothing short of a phenomenon, with the success of platforms such as Facebook and Twitter inspiring people and corporations to go on to do great things.

But it’s not all gravy. Indeed, the major success stories, on both an individual and brand basis, are relatively few and far between. For every user of social media who’s really made it, there’s a dozen people who couldn’t deliver on the potential, or gave up too easily, or just didn’t have what it takes.

And the same goes for most of the social networks, too.

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