Twitter UK Hires Former BBC Sports Social Media Editor
By Lauren Dugan on January 13, 2012 12:30 PM
Sports and Twitter have gone together like peanut butter and jam since day one. Sports stars have taken to expressing themselves pre- and post-game in 140-characters or less – and now Twitter is moving offline, and onto the players’ jerseys.
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Sports fans are among Twitter’s most active users. But their behavior patterns are often not like those power-users you see tweeting 25 times a day, even on Sundays – instead, they log on during a game, tweet and retweet like crazy, and log off.
TwitSprout, creators of a one-page Twitter dashboard for all the stats you could want about your Twitter profile, has taken a look at the surge of tweets sent during the MLB post season games, and discovered the heartbeat of baseball fans around the US.
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Twitter expressly forbids selling usernames. In their name-squatting policy, they state, in very clear language that, “attempts to sell, buy, or solicit other forms of payment in exchange for usernames are also violations and may result in permanent account suspension.”
Still, one lucky kid will soon find himself the recipient of a trip of a lifetime, all because he happened to score a coveted Twitter username.
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Sports and Twitter are a powerful combination. And often quite scary. I’m not sure what it is about the world’s fittest, but they seem to love getting themselves into hot water online – and manage to pull it off in just 140 characters.
USA Today reports that Helio Castroneves, a three-time winner of the Indianapolis 500, has been fined $30,000 for tweeting about IndyCar race director Brian Barnhart.
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I’m not sure exactly why sports figures have such a hard time using Twitter, but today marks another massive fine for a sports figure who went off the deep end on Twitter.
Newcastle United defender Jose Enrique has been fined £100,000 for taking to Twitter to blast the football club’s transfer policy.
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Not only is Twitter a great place to hear about the latest celebrity scandal, but it’s also a haven for sports fans. News about the players and teams spreads like wildfire on Twitter, minutes after it breaks. Researchers from Rice University, Houston noticed this trend, and wanted to see just how far they could take it – and it looks like Twitter might just put the folks in the sports commentator industry out of their jobs.
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“I think each sports desk could have someone solely concentrating on Twitter.” Spoken by a prominent UK sports journalist, this phrase really made me think: what if we did have Twitter-specific roles for traditional reporters? People whose sole task it would be to monitor Twitter for breaking soccer-related news, interact with soccer fans, and write tweets about soccer – all for a larger news organization.
I guess this begs the question that everyone seems to want to answer lately: is Twitter journalism?
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Footballers around the country cleverly took to social media outlets on Tuesday to gain support against their owners. With so many of its members connected to fans around the world, the NFL Players Association planned a concerted effort to inundate Twitter with messages and trending topics. Still, this forward-thinking and focused effort to raise support will ultimately do nothing to help their cause.
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