AllFacebook InsideFacebook InsideMobileApps InsideSocialGames SocialTimes LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

Posts Tagged ‘Study’

57% Would Not Give Up Social Media On Vacation In Exchange For A 25% Hotel Discount

If your hotel offered you a 25% discount on your stay, would you take it if it meant you had to stop logging onto any social networks while on the vacation?

If you’re like 57% of respondents to a SpringHill Suites by Marriott survey, the answer would be no.

Read more

75% Of Social Media Users Now Use Hashtags [STUDY]

What was once an informal convention confined to geeks, developers, and early adopters (pretty much one and the same, eh?), has become a mainstream element of social media for the masses.

A new study by RadiumOne reveals that a full three quarters of social media users employ hashtags.

But it gets even more surprising.

Read more

Nearly 1 Out Of 4 Big Companies Are Still Ignoring Twitter [STUDY]

At the end of 2012, the University of Massachusetts presented their annual survey of the digital presence of the Fortune 500.

Among their findings were the following: 28% of the Fortune 500 companies had blogs, 62% had a YouTube account, and (here’s the shocker) an incredible 23% of Fortune 500 firms had neither a Twitter nor a Facebook account at the end of 2012.

Not only that. As we reported, according to the 2012 Fortune 500 Social CEO Index report from CEO.com, only 19 CEOs from the world’s top 500 companies use Twitter (or have someone use it on their behalf) – and only 9 of these are active.

Like… seriously?

In an attempt to give big companies the benefit of the doubt, the Huffington Post’s Vala Afshar, also the Chief Marketing Officer (CMO) and Chief Customer Officer of Enterasys Networks, took a look at the social media presence of big brands’ CMOs, considering that the word “marketing” is in those bigwigs’ titles. Maybe those guys could redeem their own companies’ fellow chief executives. Below, his findings.

Read more

13% Rate Their Company As “Advanced” In Social Media [SURVEY]

Ever feel completely overwhelmed online? Like there are just too many social networks to participate in, blog posts to read, tweets to retweet, Facebook posts to like, Instagram photos to scroll through?

You’re definitely not alone.

Even, surprisingly, when it comes to companies and their digital presences. In a survey conducted by Ragan and NASDAQ OMX Corporate Solutions, just 13% of communicators said their organization was “an advanced, well-run machine,” while nearly two-thirds said they have more to learn and accomplish.

Read more

Twitter Can Help You Lose Weight [STUDY]

Mary has written before about how successful the #tweetwhatyoueat initiative can be for dieters.

And now a study at the University of South Carolina’s Arnold School of Public Health substantiates those findings.

Read more

The 10 Types Of Twitterers [CHART]

Forbes contributor Steve Faktor put together a deconstruction of the major behavioral groups on Twitter, examining what they do, and what they get out of it.

Below, check out his results: the 10 Types of Twitterers.

Read more

Twitter May Help Fight Obesity in Kids

In a scientific statement published last week in the journal Circulation, the American Heart Association suggested that Facebook and Twitter hold promise in the fight against childhood obesity.

The study examined eight Internet-based randomized trials that reported weight loss, BMI change, physical activity and dietary intake as outcomes.

Read more

How Twitter Impacts The Entertainment Industry

In a fascinating study by The Hollywood Reporter and market research firm Penn Schoen Berland released earlier this year, it came to light that social networking sites like Facebook and Twitter play an indispensable role in all key aspects of today’s entertainment industry.

It wasn’t so long ago that email didn’t even exist; now Hollywood executives are making decisions based on how the masses are speaking on Twitter.

Read more

Only Nine Countries Have An Official Twitter Account [STUDY]

According to a recent study, only nine countries have their own Twitter account, while only three of these are officially verified by Twitter.
Read more

Social Media Users Are Really, Really Negative Towards Politics

If you’ve been seeing some nasty comments about the 2012 election on Facebook or Twitter lately, you’re not alone: discussions surrounding both Obama and Romney have been much more negative than positive on social media throughout the entire campaign.
Read more

<< PREVIOUS PAGENEXT PAGE >>