Have you heard about the controversial @Sweden Twitter handle today? Too many times by now, no doubt, as there are posts going up everywhere about @Sweden’s ‘failed social media experiment,’ which has gone horribly, HORRIBLY wrong! [Insert gasp here.]
But has it gone wrong? Are the @Sweden account holders and thinkers behind this idea wringing their hands nervously and figuring out who to offer up as a scapegoat to be fired? We think not. And we’ll tell you why.