We’ve been saying that it’s been on the cards for a while, but long-term Twitter numero uno Lady Gaga, who was the most-followed user on the micro-blogging social network for more than two years, has fallen to third place amongst the platform’s elite, being caught and passed by Katy Perry.
Posts Tagged ‘Twitter celebrities’
Back in January of this year, Justin Bieber became Twitter’s most-followed user, dethroning long-time champion Lady Gaga, who was the first Twitter user to reach 10, 15, 20, 25 and 30 million followers.
Since then, Bieber has gone from strength-to-strength, and recently became the first person on Twitter to boast more than 40 million followers. Gaga, meanwhile, faces increased competition from Katy Perry for Twitter’s second spot – now less than half a million fans ahead, from more than 1.8 million back in February, Gaga likely will drop down to the third place later this year.
Since then, Bieber hasn’t looked back, extending his lead over Gaga to a couple hundred thousand followers. Indeed, Gaga faces increasing pressure for the #2 spot on Twitter from Katy Perry – as we’ve seen time and again on Twitter, nobody is safe in the top spot, no matter how popular they seem at the time.
In case you missed it, Jimmy Kimmel Live has a new 11.35pm timeslot and, as he takes on late night veterans Jay Leno and David Letterman, Kimmel has been doing the full court publicity press this week, with big celebrity appearances by Jennifer Aniston, Ryan Gosling and others on his show.
Last night, Kimmel introduced the third take on his popular “Celebrities Read Mean Tweets” feature, which first debuted last year. In this edition, Selena Gomez, Larry King, Dr. Phil, Simon Cowell, Tom Arnold and other famous folk read one particularly offensive message that’s been sent to (or about) them on Twitter, with hilarious results.
It’s the time of year for “year in review” reflections, and Twitter itself got us off to a solid start with their official look back at 2012.
Earlier this morning, we shared with you a handy tool for taking a graphical look at your own year on Twitter.
Now we’re turning to another big player to get a bird’s eye view (forgive us) of 2012 Twitter behavior: the entertainment industry.
Did you know that 14 profiles on Twitter each have more than 10 million followers?
Yep, they’re all celebrities or world figures, as you might have guessed (with one exception: YouTube), and while there is inevitably some crossover, collectively they command an audience of almost two hundred million users.
Here’s one curio that has remained surprisingly constant: the very top of Twitter’s most popular list skews heavily towards the female luminaries of popular music, with seven of the top ten being ladies who have racked up chart success. But what about the major players in television and sports? Who rules the roost there?
Moreover, Twitter seems largely ambivalent to the parody accounts of dead people – Samuel Pepys, George Washington and, uh, Darth Vader, all have a long-established (and devoted following) on the network. But none of these accounts have been officially verified by Twitter – this would be strange, after all, as they’re dead.
All of which makes the arrival of a freshly-verified Marilyn Monroe on the network something of a curiosity.
In previous articles we looked at the value of using Twitter’s search tool to track all possible mentions of your username on the network, ensuring that you don’t miss a single tweet.
Twitter’s search function is completely public, which is great as everything on Twitter (apart from protected profiles and direct messages) is public, too. That is, all tweets are freely searchable by everybody, 24/7/365.
What this means is that we can also leverage Twitter search to apply those exact same techniques used to track our own Twitter mentions to follow the tweets of anybody else on the platform that we choose – both sent and received.
UPDATE: Twitter have reached out to us to clarify this story. And it’s very good news for celebrities.
Contrary to news reports, Twitter has not changed the rules for how Direct Messages (DMs) work for Verified accounts.
However, we have given a limited number of accounts the ability to receive DMs from accounts they don’t follow, in cases where having that capability may be beneficial (for example, enabling businesses to receive account information that users may not want to post publicly).
We do not have plans for making this capability more widely available at this time. Accounts with access to this feature must opt-in to utilize it.
We will continue to experiment with ways of helping people and companies get more value from Twitter. As with all of our experiments, we are listening carefully to feedback on this feature and will use that feedback to continue innovating and iterating.
As I wrote in my final paragraph it did seem mad. I’ve changed the title of this article to reflect the update, but to maintain the egg on my face (although I secretly blame TNW) everything else has been left as it was.