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Posts Tagged ‘waste time on twitter’

What Price A Twitter User?

On Monday I wrote about how a recent auction of Twitter stock on the secondary market had raised the valuation of the company to some $7.7 billion.

Prior to this I noted that Twitter had passed the 250 million user mark – 253 million to be precise.

This allows us to quickly work out a per user value for each Twitter profile – 7.7 billion dollars divided by 253 million accounts equals $30.80 per user.

What this means is that if Twitter was sold for that $7.7 billion, they could give every single user a $10 Amazon voucher and still have enough in the kitty to get some new paint for the office. Over five billion, if we’re counting, which should be good for at least two coats. And maybe some curtains.

Not that this is likely to happen. But as a concept, financially rewarding the individuals who make up the network isn’t as hands-across-America as it might initially seem. It’s worth observing that the actual ‘value’ of Twitter is dependent on two important things – one, the users, and two, their tweets. The latter cannot exist without the former, and the former produce all of the latter. Take away either of these vital elements and Twitter instantly loses all of its appeal and subsequently its value. Even if the tweets were preserved, at best you’d have a curious (and rapidly decaying) time capsule. And who would really want to buy that?

I suggest that you keep this in mind whenever anyone tries to tell you that the time you’ve invested on Twitter is wasted time. It’s anything but. This is your Twitter. You’re the critical piece in this valuable ecosystem, and it’s people like you who have built something incredible. Something that has and will change this world. And nobody can put a price on that.

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Can't Spare The Time? Get The Most Out Of Twitter In Just 30 Minutes A Day (Or Less)

In a recent piece I wrote about how it’s a common misconception for some to think that Twitter is a ‘waste of time‘.

How To Get The Most Out Of Twitter In Just 30 Minutes A Day (Or Less)There are others still who actually have an interest, and want to get involved, but fear getting caught up in something that’s going to be all-consuming, again leading to major time suckage. Your time is important, and anything that has a negative impact on that will be dismissed pretty quickly.

Or perhaps you think that unless you fully commit, you’re always going to feel (and worse, look) like an outsider, as if Twitter is a club to which you’ll never really belong.

The reality is, you can get everything you need out of Twitter in just 30 minutes a day. With practice, even less. Used wisely and with good habits, even this relatively brief period of time can be immensely rewarding and informative, to businesses and individuals alike.

The best part? Everything listed here can be easily managed at Twitter.com and Twitter search. The only thing you need is access to your favourite web browser, which means that software restrictions in the workplace (or on your mobile handset) aren’t going to hold you back.

Here’s how to do it:

1. Spread It Out And Break It Down

Let’s say you can only spare 30 minutes a day for Twitter. The network is a fluid, almost living organism that flows, trends and re-forms multiple times a day. Hence, using those 30 minutes all at once at a random point over a 24-hour period – which will usually be a hurried, last-minute thing when you get a moment to squeeze it in – isn’t the best use of your time.

Approaching Twitter in this way usually means missing out on lots of news, signal and opportunities. Which means you’ll get frustrated, and can leave you feeling like a bit of an outsider.

If your time is limited, it’s far better to slice what you have up into periods.

2. Try To See As Much Of The Twitter Day As You Possibly Can

It’s important to remember that Twitter functions over several time-zones and continents.

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