AllFacebook InsideFacebook InsideMobileApps InsideSocialGames SocialTimes LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

Twitter, Facebook Mostly Negative About Margaret Thatcher’s Funeral [STUDY]

Former British Prime Minster Margaret Thatcher, a polarising figure if ever there was one, died on April 8th, 2013, and last week we looked at interesting data that revealed that more than four in ten comments made on social media about Thatcher’s passing were negative.

Yesterday was the ex-PM’s state funeral, and both Twitter and Facebook were consumed by the public’s reaction to the day, which was rumoured to have cost a reported £10 million – a figure that many found unacceptable. Indeed, one study has suggested that almost two-thirds of all comments made on Twitter and Facebook about Thatcher’s funeral were negative.

Social media analytics firm Crimson Hexagon tracked 30,000 conversations about the funeral on Twitter and Facebook and discovered that while 39 percent were neutral about the day, 50 percent disagreed with the funeral costs and a further 9 percent expressed their support of a possible protest.

Overall, 59 percent of all conversations about Thatcher’s funeral were deemed as negative, with just 1 in 50 tweets rated as positive.

(Source: The Wall. Image credit: Chris Harvey / Shutterstock.com.)

Mediabistro Course

Content Marketing 101

Content Marketing 101Get hands-on content marketing training in our brand new boot camp, Content Marketing 101! Starting September 8, digital marketing and content experts will teach you the tips and tricks for creating, distributing and measuring the success of your brand's content. Sign up before August 15 and get $50 OFF registration. Register now!