Need a little weekend reading?
We’ve compiled our top ten Twitter stories of the week, which includes a social media image size cheat sheet for Facebook, Twitter, Google+ and Pinterest, a look at the 7 deadly sins of social media, 5 social media marketing predictions for 2014, 15 reasons why you might get unfollowed on Twitter and news that AMBER alerts are now being used on Twitter.
Here are our top 10 Twitter stories of the week.
Quick: how big is the header image on a Twitter profile?
If you’re looking to drive engagement on Twitter, Facebook or any other social media channel – particularly if you’re a business to business marketer – it’s vital that you don’t commit any of the deadly sins.
As a marketer, which trends are you anticipating in 2014?
You can say pretty much anything you want to on Twitter… but if you do, be aware that it will have repercussions. Here are 15 reasons why I (and probably many others) will unfollow you on Twitter.
The National Center for Missing & Exploited Children (NCMEC) launched the AMBER Alert Twitter account this week, looking to use the account to alert millions of Twitter users about abducted children.
How will the behaviour of social media users change now that we’re steamrolling through 2014?
Shocker to no one: tweets with photos are more engaging. The question is just how much better those tweets perform against text-only tweets, and in what circumstances. Marketing platform SHIFT recently conducted a study on the matter and found that tweets with images drive substantially higher engagement across all metrics.
Twitter has released two new ways to target tailored audiences on the platform via its advertising tools: by CRM and by Twitter ID.
Did you know that employees at Twitter don’t have to worry about vacation time? Not because they don’t get any. No, it’s because they can take all that they want. That’s right – one of the perks of working at Twitter is the company doesn’t track employee vacation days. Instead, they believe that because Twitter is such a great place to work, you’ll simply take what you need, and whatever you need is what you’ll take, without any worry that you’ll abuse the system.
It’s no secret recruiters tap social media to find qualified candidates and engage with them, but how does their activity vary across different social media sites? Take a look, in the infographic below created by Bullhorn, at the differences in how recruiters use the “Top 3″ social networking sites and which ones are most effective for reaching candidates.
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(Twitter image via Shutterstock.)
- This Week on #Twitter: 8 in 10 Social Shares on Facebook, Best Social Media for Business, Social B2B
- This Week on #Twitter: Social Media Business, History of Hashtags, Top 20 Twitter Brands
- This Week on #Twitter: 83% of Fortune 500 on Twitter, Twitter Analytics Now Open, Twitter Cheat Sheet
- This Week on #Twitter: 99% of Social Posts = no Engagement, Top 25 Mobile Apps, Twitter Best Practices