Keller Stands By McCain Piece

A statement by New York Times Editor Bill Keller:

On the substance we think the story speaks for itself. In all the uproar, no one has challenged what we actually reported. On the timing: Our policy is we publish stories when they’re ready. “Ready” means that the facts have been nailed down to our satisfaction, the subjects have all been given a full and fair chance to respond and the reporting has been written up with all the proper context and caveats. This story was no exception. It was a long time in the works. It reached my desk late Tuesday afternoon. After a final edit and a routine check by our lawyers, we published it.

The statement was read by Joe Scarborough on MSNBC.

(earlier: “The Story with ‘The Story’“)

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.