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Morning Reading List, 08.08.07

morningsun.gifGood morning Washington.

  • An ABC release announced, “ABC’s ‘World News with Charles Gibson’ was the #1 evening newscast among Total Viewers, Households and Adults 25-54 for the fourteenth time in fifteen weeks. The broadcast averaged 7.92 million Total Viewers and a 1.9/9 among Adults 25-54, outperforming NBC’s ‘Nightly News’ by a decisive 410,000 Total Viewers and 280,000 key demo viewers.”

  • A C-SPAN release, “announces LIVE coverage of the Iowa Republican Straw Poll in its entirety from Iowa State University in Ames, Iowa this Saturday. A preview program with Tom Beaumont , political writer for the Des Moines Register, begins at 12:30 p.m. from Ames. Event coverage runs from 1-4:30 p.m. ET on C-SPAN. It will be simulcast on C-SPAN radio and streamed online at www.c-span.org.”

  • The New York Post reports, “The New York Times is poised to stop charging readers for online access to its Op-Ed columnists and other content, The Post has learned.”

  • A tipster writes in, “From aug.1, BBC World news picked up 24/7 by cox cable in va.”

  • “The deadly collapse of the I-35W Bridge in Minneapolis last week quickly became one of the most heavily covered events of the year so far,” according to the Pew News Coverage Index for July 29-August 3.

  • Washington Post’s Allan Sloan writes, “If you care about business news, you know by now that Rupert Murdoch has won control of the Wall Street Journal. What you probably don’t know is that even though the Journal had been thought of as a great family-controlled paper, along with the Sulzbergers’ New York Times and the Grahams’ Washington Post, the Bancrofts had largely checked out long ago.”

  • FT.com reports, “The rapid growth of online advertising is expected to see the sector overtake US newspaper advertising in terms of size by 2011.”

  • The Wall Street Journal reports, “Several video-sharing sites, including Revver and Metacafe, are trying to translate Web fame into dollars by sharing advertising revenue with contributors. Even YouTube has adopted a similar program. Traditional broadcasters, meanwhile, are taking steps to capture online viewers (and ad dollars). NBC, for example, is adding social networking features to its flagship site and will debut ‘Coastal Dreams,’ a Web-only soap opera, in October.”

  • His Extremeness tells us why we should all be jealous of J.P. Fielder.

  • DCist is reaching out to Accuweather.com’s Jim Kosek.

  • USAToday reports, “The idea for ABC’s I-Caught, a newsmagazine premiering tonight at 10 ET/PT devoted to behind-the-scenes Web tales, was born last fall after ABC’s 20/20 looked into how Web videos can go ‘viral’ and spread across the globe.”

  • The New York Post reports, “Web advertisers are spreading their online ad dollars across more sites and are paying lower rates in many cases, putting pricing pressure on established Internet players”

  • Reuters reports, “Adult entertainment publisher Playboy Enterprises Inc posted a better-than-expected quarterly results on Tuesday and said it shored up the performance of its U.S. television business.”

  • Folio reports, “Today, publishers struggle to safeguard valuable content that can be copied electronically while jockeying for a top position in a coveted Google search. Meanwhile, Google pushes the edges of copyright law and fair use while making search engine optimization an elusive science. This complicated dance creates opportunity for traditional and new media publishers to adopt a nuanced philosophy about dealing with Google and its ilk.’

  • Washington Life welcomed Beth Farnstrom as the publication’s a new editorial assistant this week.

  • The Washington Examiner reports, “National Geographic is getting into the music business. The D.C.-based firm announced the formation of a new music and radio division Thursday, devoted to promoting world music and enhancing National Geographic material with musical content.”

  • Jen Hoar is leaving CBS to pursue a graduate degree at Georgetown. Friday is her last day.

  • A RCN release announced that RCN’s Business Solutions division “has signed for a multi-year, multi-platform advertising campaign with the Washington Redskins. Under the terms of this agreement, RCN will get exposure through advertising and signage at FedEx Field, as well as the Redskins’ web page and radio spots on the Redskins Broadcast Network.”

    Jobs

  • Hotline is looking for a staff writer to cover polls.

  • The New Republic Online is looking for college students and recent graduates for its 2007 Web internship program in its Washington, D.C. office. Internships are unpaid but offer substantial experience in the production of a daily online publication. Please e-mail a cover letter and resume to Alexander Belenky at job [at] tnr [dot] com. No phone calls and no snail mail please.

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