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Rare is Cooked: Editor-in-Chief Bolts Site, Joins White House Writers Group

Uh oh. Trouble in paradise?

White House Writers Group has swooped in and hired Brett Decker, founding Editor-in-Chief of the new conservative digital media outlet Rare. After just five months he walked from the Cox Media-owned site along with Deputy Editor James Robbins and Op-ed Editor Anneke Green.

The release from White House Writers Group says Decker has spent the last several months building up the site and building it to 1.6 million page views per week by its third full month.

See what WHWG’s Managing Director had to say. “Brett is one of the most respected journalists and crisis-tested communicators in the nation’s capital,” said Clark S. Judge, Managing Director of White House Writers Group. “We jumped at the chance to bring him and his extensive rolodex into our firm. His senior-level experience in the private and public sectors and in the legislative and executive branches will provide untold policy and media insight to our clients.”

Decker is formerly the editorial page editor of TWT. Before that he was a writer and editor for WSJ and was previously a speechwriter for House Maj. Whip Tom DeLay.

As for what happened at Rare, details are still unfolding. So far we’re hearing that the operation is a total mess and that they’ve got no one lined up to fill the positions. For now, Decker says in a release, “The White House Writers Group is the gold standard for strategic communications firms in D.C. I couldn’t be more excited to be working with such a remarkable and renowned group of professionals.”

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