It was Night 4 of NJ‘s flurry of launch parties at the rented space on E St. Thursday night was thought to be the mother of parties so far. The room was packed. So much so, that partygoers periodically slipped out into the cool air when they couldn’t take the crowding. Or, when they hoped to flee the towering wine-drinking man in blue linen who pawed some female guests (he wasn’t with NJ and appeared to be a straggler who wandered in off the street. At least one woman pushed him away).
Guests enjoyed cocktails, fancy hors d’oeuvres and the sounds of a live jazz band. They complained of too few bathrooms and a sweltering indoor temperature.
The dimly-lit warehouse space was enveloped in red velvet curtains. NJ Daily Editor Jason Dick loosely bragged that he had attended party after party and wasn’t tiring of it.”This is how we roll,” he joked. “I take my cues for living from the old Pink Panther movies with the martinis.
“It’s a little bit more fun than I anticipated,” he said, referring to the new web site launch and subsequent parties. “We started this back in February and it was hard to see where it was going. We’re all working as hard as we ever have. There’s a lot more steam in our strides.”
NJ brass did their best to squash talk of a NJ-Politico rivalry. But partygoers chattered about it. “For me, Politico is a start, but I’m not going to get a lot of substance out of it,” said a guest. Others felt the party logo looked too much like Politico. Dick dismissed the so-called feud, saying there much less animosity and more friendship than people know. “I have a lot more friends than enemies at Politico,” he said. He laughed, saying people had tweeted earlier in the week about whether NJ and Politico were going to “meet in a parking lot with knives and guns.”
Fournier said he was “excited” about the launch but just as excited to make it an early night and get home to his wife and child.
Many a journo turned up. Find out who and see more pictures after the jump…