TVNewser FishbowlNY AgencySpy TVSpy LostRemote PRNewser SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

FBDC Tweeterboard: Local TV Stations and Anchors

Last week we took a look at the social standing of the DC publications and Washington-based national anchors. Now it’s time to turn our attention to local television. FishbowlDC took a look at the Twitter followers of DC’s local TV stations as well as some of the top anchors in our market. Here’s what we found:

The takeaway: NBC 4 is by far the most socially engaged of the local stations -both in terms of the station’s brand and in terms of their anchors’. Almost all the local NBC anchors are highly active on Twitter, with weekend anchor Angie Goff and chief meteorologist* Doug Kammerer far outshining their colleagues and their competitors. CBS 9 weekend anchor Bruce Johnson also makes a strong showing. Together, the top 3 on the list have almost as many followers as the next 12 combined.

Local Television Stations

1) NBC 4 (WRC)  - 62,070
2) CBS 9 (WUSA) - 45,973
3) ABC 7 (WJLA) - 41,398
4) Fox 5 (WTTG) – 26,475
5) PBS 26 (WETA) – 4,503
6) Univision 14 (WFDC) – 2,957
7) NewsChannel 8 – 2,109

Top 15 Local Anchors/Chief Meteorologists*

1) Angie Goff24,830 (NBC 4)
2) Doug Kammerer14,442 (NBC 4)
3) Bruce Johnson13,209 (CBS 9) 52,481
4) Jim Vance6,029 (NBC 4)
5) Topper Shutt5,741 (CBS 9)
6) Jim Handly5,650 (NBC 4)
7) Shawn Yancy - 5,198 (Fox 5)
8) Doreen Gentzler4,781 (NBC 4)
9) Aaron Gilchrist4,765 (NBC 4)
10) Jummy Olabanji 4,607 (ABC 7)
11) Wisdom Martin 4,227 (Fox 5)
12) Allison Seymour 4,045 (Fox 5)
13) Tony Perkins3,451 (Fox 5)
14) Bruce DePuyt3,434 (NewsChannel 8)
15) Pat Lawson Muse3,406 (NBC 4)

*Chief meteorologists were included in the rankings since they are one of the most visible members of a local news team.

Mediabistro Course

Content Marketing 101

Content Marketing 101Starting September 8, get hands-on content marketing training in Content Marketing 101! Through a series of webcasts, content and marketing experts will teach you the best practices for creating, distributing and measuring the results of your brand's content, including how to develop a content marketing plan, become a content marketing and more. Register now!