TVNewser FishbowlNY AgencySpy TVSpy LostRemote PRNewser SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Why Obama Agreed to be Stewart’s Guest

THE DEEP END…TIPS FROM THE POOL

White House Press Secretary Robert Gibbs addresses POTUS’s upcoming appearance on The Daily Show in D.C. in the final question of  a press gaggle aboard Air Force One en route to Portland, Ore. Wednesday afternoon. The D.C. show tapes on Oct. 27.

Q Quick question.  The Daily Show — why did he agree to appear on that?  And is there any significance to that so close to Election Day?

MR. GIBBS: Well, look, I think it’s a program that younger voters and even occasionally older voters, the 39-year-old age group, catch, if they can remember to stay up late.  No, I think it’s a great way to appeal to a younger voter audience that is a big part of the President’s base.

Mediabistro Course

Content Marketing 101

Content Marketing 101Starting September 8, get hands-on content marketing training in Content Marketing 101! Through a series of webcasts, content and marketing experts will teach you the best practices for creating, distributing and measuring the results of your brand's content, including how to develop a content marketing plan, become a content marketing and more. Register now!