Tablets

Vogue is now available digitally. Starting today, the fashion magazine can be downloaded on the Nook, Nook Color, Kindle Fire and iPad. To make the launch enticing, each platform is offering free trials and Vogue’s print and digital editions are available now for only $19.99, over 50 percent off the cover price.

The digital launch coincides with Vogue’s April issue, featuring Jennifer Lopez or J. Lo or whatever the hell she likes to be called now. In a profile by Jonathan Van Meter, Lopez reveals that she wears a diamond ring that spells, “I love me.”

Jenny From The Block, everyone!

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.

People apparently love their Cosmo. The magazine claims that it has 100,000 digital subscribers, and that’s not counting sponsored digital subscriptions.

The number is impressive, especially considering the magazine asks even print subscribers to pay for digital access. Nothing, it seems, keeps readers from their Cosmo.

“A couple of years ago, the big question was what’s going to happen to magazines like Cosmo in the future,” Kate White, Cosmo’s Editor-in-Chief, told Ad Age. “There was a little bit of anxiety. What this has done is say that our content will rule and will thrive. Women want our content, and they’ll get it on a variety of platforms.”

The future will be ruled by Cosmo! Hope that’s alright with you.

Few things have been as harshly scrutinized in the last year as The Daily. Sure, “Scream 4″ was attacked for not taking advantage of the superior talents of David Arquette, and more recently Lana Del Rey has been critiqued about 4,347 times too many, but The Daily seemed to get blasted more than anything. So how is The Little Tablet Paper That Could doing now? Its Publisher, Greg Clayman, says “just fine, thank you.”

Digiday reports that The Daily has the same reach as The Detroit Free Press or The Seattle Times, with about 250,000 monthly readers and 100,000 paid subscribers. It also continues to have the support of big-time advertisers, such as IBM and BMW and has finally worked out all of its technical issues. This, according to Clayman, is all part of the plan.

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When designing a magazine app for a tablet, is it best for it to be simple or complicated? The answer to that question is giving companies plenty to think about. Adweek reports that while some publishing houses claimed readers want their apps pared down, others felt that would be a step in the wrong direction.

Authorities at Time and Hearst explained that the KISS principle is the best approach. Steve Sachs, Time’s Executive Vice President of Consumer Marketing and Sales, said, “Interactive elements are valuable to [readers], but they’re a secondary benefit.” Chris Wilkes, the Vice President of Hearst’s App Lab agreed, and added that if an app has too many extras they could end up annoying readers.

Scott Dadich, the Executive Director of Digital Magazine Development at Condé Nast, didn’t see it that way at all. “It’s more effort, it’s more expense, but it does bear out in engagement,” said Dadich. “Something like a GQ, seeing models on a fashion shoot, or seeing the clothes move — there’s definitely value in that.” In line with Dadich’s thinking, the highest rated apps are often those that are also thoroughly enhanced.

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Hachette Book Group and Bloomberg Businessweek are teaming up on the e-book game. The first publication from the partnership is Steve Jobs: 1955-2011, available now on the Kindle and other tablets for $3.99.

According to paidContent, the e-book is merely republished content from Businessweek’s October Jobs tribute issue, so if you’ve already read that, Steve Jobs: 1955-2011 probably isn’t that intriguing.

However, the partnership might mean good things down the line, so we’re excited to hear about it.

Money magazine has launched on tablet devices, including the iPad, Samsung Galaxy Tab, Nook and Nook Color, and Kindle Fire. Print subscribers can view the content for free, and the magazine is offering non-subscribers a 30 day free trial here.

The first download features content from the December issue (tips on where to invest, which jobs will be big next year and more) and additional tablet-only articles.

David Carey and Bob Sauerberg, the Presidents of Hearst Magazines and Condé Nast, respectively, are excited about tablets. And not because the devices allow them to watch their favorite Lady Gaga video or update their Tumblrs with inspirational quotes that annoy their followers.

Carey and Sauerberg are excited about tablets because of what lies ahead — heaps of money. Yesterday, while speaking at a magazine conference, the two men said that they expect tablets to provide significant revenue streams in the near future.

According to WWD, Carey said that Hearst should hit the $10 million mark from e-subscripitions as soon as next summer, while Sauerberg said Condé’s print and digital bundles will provide a $15 million revenue boost.

Not a bad start for companies that are just starting to figure out tablets and how readers interact with them.

To us, e-books are an odd thing. They’re somewhere between a book and an article. They exist in this odd middle area that almost provokes enough interest to make you want to check them out, but in the end you never do. Kind of like movies starring Jim Carrey. But that hasn’t stopped publishers from giving them a try. The latest comes from The Huffington Post AOL Media Group, which has launched its first e-book, titled A People’s History of the Great Recession.

The e-book is written by Arthur Delaney and covers what happened to the unemployed, the middle class and “the every man,” when the economic crisis began a few years ago. “Nearly every book about the economic crisis of the late 2000s focuses on the institutions that caused the recession and the brilliant geniuses who were at the top when it all went down,” said Delaney of his work. “This book is about the people on the bottom who got flattened — through no fault of their own.”

Arianna Huffington is excited about Delaney’s project. She stated in a blog post, “Arthur embraced his mission with a powerful combination of passion, empathy, and a healthy dose of anger.”

Here is an excerpt if you’re interested. The e-book is available for download on the Kindle, Nook, Apple iBook or Kobo.

We’d love to keep talking to our dog about the earthquake that just hit New York, but alas, it’s back to work. First up: Meredith has added special editions of Parents and Fitness to the Nook Color, the e-reader from Barnes & Noble. The Nook versions will feature new video and audio, along with workout tips and other items.

Meredith is also planning to release Nook Color versions for Ladies’ Home Journal, Eating Well, Midwest Living, Siempre Mujer and Traditional Home.

Liz Schimel, Meredith’s Chief Digital Officer, said of the news, “We are excited to be adding key brands from our best in class portfolio to Barnes & Noble’s digital platform. We know from our research that our readers thoroughly enjoy Nook Color, and are thrilled to be expanding our offerings with such a great partner as Barnes & Noble.”

Yesterday FishbowlNY told you that Condé Nast - and The New Yorker specifically – is enjoying quite a bit of success in digital form. Today WWD has collected some rough reports from other Condé titles, because nothing is more fun than a little competition, right?

The figures are only estimates, so don’t go bragging to your friends about your favorite magazine being the most popular. Hopefully you wouldn’t do that anyway, but we just thought we’d warn you.

Below are the five most popular Condé magazine apps from June, taking into account “a lump sum of single-copy buyers, readers who have purchased bundled digital and print subscriptions and print subscribers who have raised their hand for digital access, free of charge:”

1. The New Yorker: 89,684
2. Wired: 45,867
3. GQ: 35,862
4. Vanity Fair: 27,138
5. Glamour: 15,291