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Archives: January 2013

7 Tips for Responding to Negative Social Media Feedback

Social media can be a boon and a bane to companies and consumers alike. It’s undoubtedly true that brands and consumers can have a constructive dialogue on Twitter and Facebook. Case in point: A WSJ subscriber misses an issue and tweets his displeasure to head honcho Rupert Murdoch himself. Not only did he get a reply, but some quality customer service as well!

Unfortunately, trolls abound in the online world and can drown out those offering constructive criticism. How can you tell the haters from those that are worth responding to? And how can you manage your time when it comes to responding to criticism? In the latest Mediabistro feature, social media experts weigh in on how to handle negative feedback in a way that’s best for you and your audience.

One big piece of advice: don’t just delete.

“How you handle a negative comment says much more about you than the comment itself,” said Shama Kabani, CEO of The Marketing Zen Group. “Removing a comment can lead to others accusing you of censorship and, at worst, can lead to a PR disaster.”

For more, read 7 Tips for Responding to Negative Social Media Feedback. [Mediabistro AvantGuild subscription required]

Time Inc. Cuts 500, Eliminates Six Percent of Workforce

The massive layoffs at Time Inc. that we’ve been hearing about start today. According to Bloomberg News, about 500 people will find themselves out of a job when it’s all said and done. That represents a six percent reduction of the company’s workforce. While 500 is less than originally estimated, it’s still awful news.

“With the significant and ongoing changes in our industry, we must continue to transform our company into one that is leaner, more nimble and more innately multi-platform,” wrote Laura Lang, Time Inc.’s CEO, in a memo. “To make this change, we need to operate as smartly and efficiently as possible to create room for critical investments and new initiatives. These reductions are part of this important transformation process.”

For Lang’s complete note, head over to Jim Romenesko’s site.

Fran Healy Celebrates Quarter-Century of Interviewing on MSG’s Halls of Fame

“I thought it was going to [last] like a year or two,” Fran Healy, host of MSG’s Halls of Fame, tells FishbowlNY.

Instead, the 30-minute sports interview program is still going strong at 25 years. As the title indicates, Healy does a one-on-one with athletes who have been enshrined in their sports’ Halls of Fame. Occasionally, Healy will interview those “sure fire” Hall candidates (such as Greg Maddux) while still playing.

A one-time Yankee player and longtime broadcaster, Healy’s early guests on the show have a bust in Cooperstown. Before long, Healy branched out to cover NBA, NFL, and NHL greats.

Last month, it came full circle for Healy. He sat down with Ann Meyers-Drysdale, the widow of Don Drysdale, who was his first interviewee in 1988.

“I believe they’re the only husband-wife in their respective Halls of Fame,” Healy says.

Healy estimated that he conducted between 300 and 500 interviews for Halls.

“I never tallied it up, how about that one?” Healy laughs.

Read more

Diablo Cody is Really Looking Forward to Getting Out of the House

There’s something hilarious about the idea of the Oscar-winning screenwriter of Juno being housebound due to the care of a newborn. But such has been the case in recent months for Diablo Cody (pictured), albeit from the relative comfort of her well-appointed Hollywood Hills abode.

As any parent who has gone through that drill knows, the first real trip out of the house is one to both look forward to and savor. In Cody’s case, it will be when she heads to the east coast at the beginning of February to attend the third annual edition at Barnard College of the female-centric Athena Film Festival (February 7-10), for which she is one of the co-chairs.

“I have a toddler and an infant right now,” Cody tells FishbowlLA via telephone. “I don’t get out to the movies, I don’t get out to have dinner, I don’t get out to my friend’s Live Reads [Jason Reitman, LACMA]. I am so home-bound right now. That’s why I’m so excited about the Athena Film Festival and getting to go to New York for a couple of days. I’m going alone, so I don’t know what I’m going to do with all that “thinking” time.”

Cody will also have the opportunity to finally meet a fellow female Hollywood trailblazer, Gale Anne Hurd, who is receiving the event’s Laura Ziskin Lifetime Achievement Award. “I’m really excited about that,” Cody confirms. “I think it’s so cool that she’s getting this award. I’m really interested to hear the Q&A with her and hear about the experiences that she’s had. Especially making these films that I think a lot of people would consider not to be in a woman’s wheelhouse. She’s probably got a lot to say.”

Read more

Legendary Country Programmer Ed Salamon: ‘The Time is Always Right’ for Country in NYC

It’s official: New York’s Country station is now WNSH/NASH FM 94.7. The temporary WRXP call letters now belong to a station in Minnesota.

The newly acquired Cumulus station made the historic move to Country last week. Now, the nationwide search begins for an air staff and a combination program director/air personality.

Ed Salamon knows all about programming Country in New York. During the latter half of the 1970s Salamon was in charge at WHN, the most successful Country station New York has ever heard.

The timing was right for a Country return, and also for Salamon to write a book detailing his memories from the WHN days. While he puts the finishing touches on the book, due out next month, it’s a perfect opportunity to pick Salamon’s brain about NASH.

Salamon, who lives in Nashville, took advantage of the Web site’s streaming live feature. Waiting another month or two before NASH starts to use live jocks, Salamon cautions anyone from being critical as this isn’t the final product.

“I can’t be listening and commenting on it, because it’s going to be something different,” Salamon says.

Read more

‘No Better Place’ for Midge Woolsey, Ending WQXR Career After Two Decades

Avid listeners to Classical station WQXR don’t need a formal introduction to Midge Woolsey. She started as a weekend host under The New York Times ownership. Later, she moved to weeknights, and since 2009 Woolsey has been on the middays.

That is all about to end.

After 20 years, Woolsey is singing a Brahms lullaby, as she holds fort on her final broadcast Thursday.

“Anyone would consider it an honor to be a part of what’s gone on, and what is going on at WQXR,” Woolsey tells FishbowlNY. “I can’t think of a better place to be doing the job that I’ve been doing. There is no better place.”

For the veteran broadcaster, she’ll miss everything attached to ‘QXR.

“It’s the whole package. It’s the connection that we make everyday with the listeners,” Woolsey says.

Those loyal fans have been writing well wishes to Woolsey on their Web site. Perhaps from the strong bond that classical music aficionadoes have with their station, many comments were equally passionate about the longtime host.

Read more

Zany Dr. Oz Rumored to Launch Magazine

Dr. Oz — America’s favorite wacky medical professional — is rumored to be launching a magazine. The New York Post reports that Oz is partnering with Hearst to debut a glossy later this year.

While both sides refused to comment on the plans, a source told the Post that a contract was “about 90 percent there.”

According to Oz, if you subscribe to the title and — at least once a month — rub the cover on your buttocks, you will lower your cholesterol.*

 

* — This, like various other Oz statements, has not been verified by factual evidence.

FishbowlNY Newsstand: Your Morning at a Glance

More Additions to The Hollywood Reporter Editorial Team

It’s shaping up as a momentous week on the Hollywood trades staffing front. Following Monday’s announcement that THR senior writer Daniel Miller is headed to the LA Times and today’s dismissal of Jeff Sneider by Variety, there is also confirmation to FishbowlLA of a gaggle of new Reporter hires.

The marquee addition is Marc Bernardin (pictured) as senior editor. He comes over to THR from Entertainment Weekly and was previously a contributing editor for io9.com, managing editor of Starlog magazine and a consulting editor for Fangoria. Bernardin has also written a range of comic books.

Joining him as the newest THR additions will be:

- Jen Hoche as copy chief. She was formerly copy chief at Teen Vogue and has worked as a freelance copy editor at THR for two years.

- Kelsey Stefanson, assistant art director. She will focus on designing pages for the print magazine and iPad App.

Read more

Clogging The Tube | Sweet Thread | Light Conversation

SocialTimes: Google is launching a paywall for some YouTube channels. As long as they don’t make us pay to watch “Word Up,” we’re good.

FishbowlDC: Joe Scarborough will defend his sweater collection to the death.

TVNewser: People were surprised 60 Minutes’ puff interview with President Obama and Hillary Clinton was puffy.

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