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Guardian US Adds Executive VP of Sales

GuardianUS_CarterBrokawAnd according to the latest comScore figures, Carter Brokaw has a robust product to work with. In August, the U.S. side of The Guardian racked up nearly 19 million unique visitors (including traffic from mobile devices).

Brokaw’s arrival, officially announced today, began October 8. He was previously a chief revenue officer with Slacker Radio and Meebo Inc., which was acquired by Google last year. He has also worked for Warner Music and CNET. From today’s announcement:

Carter spent over 10 years at CNET Networks, most recently as vice president of global sales. He helped the company architect a highly profitable integrated marketing platform for top-tier OEM’s and pioneered one of the first pay-for-performance revenue models, establishing a blueprint for online reseller merchants.

Carter is also a current member of the Board of Directors for the Social Media Advertising Consortium. That organization’s next event is the tellingly titled November 1 Webinar Brand Storytelling through Influencer Content.

[Photo provided by Guardian U.S.]

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Lauren Berger Writes New Book for Young People Entering "Real World"

Lauren Berger Welcome to the Real WorldCareer Expert, Lauren Berger, releases her second book, Welcome to the Real World: Finding Your Place, Perfecting Your Work, and Turning Your Job Into Your Dream Career (Harper Business), on April 22nd. In this book, Berger shares everything she wishes someone told her after graduation. Her book is the essential guide to anyone starting their first, second, or third job. She encourages readers to be fearless, step outside of their comfort zones, and go after what they want.