TVNewser FishbowlDC AgencySpy TVSpy LostRemote PRNewser SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

InStyle Tries Augmented Reality, Too

instyle cover.jpgEsquire isn’t the only magazine trying its hand at augmented reality for its December issue. InStyle is also revealing a new Web cam-enabled in its latest issue.

Holding the Taylor Swift cover up to a Web camera will trigger a 3D message from the cover model, reports WWD. There’s also a 3D gift guide — also Web cam activated — inside InStyle, a brilliant way to draw in advertisers. 25 advertisers participated in the guide, with each brand getting a 30-second video that pops out of a gift box.

Looks like another magazine for us to pick up and check out this month…

Earlier: Preview Esquire‘s Augmented Reality

Mediabistro Course

Travel Writing

Travel WritingStarting September 23, learn how to turn your travel stories into published essays and articles! Taught by a former Vanity Fair staff writer, James Sturz will teach you how to report, interview, and find sources, discover story ideas and pitch them successfully, and understand what travel editors look for in a story. Register now!