Somehow Rachel Abramowitz, writing in the LA Times, manages to get through a whole piece about Universal’s use of Rolling Stone film critic Peter Travers in a radio ad for United 93 without mentioning that Travers is generally regarded as the biggest blurb whore in the known universe.
Surely a canny journalist could have found a way to slip in a little background info on this. Universal didn’t select Travers because of his rich baritone. Travers is quoted as having done the ad because:
“(I) jumped into the mosh pit because of the film in question. We’re not talking ‘Big Momma’s House 2.’
We might as well be. Travers is way too creaky to go jumping around in mosh pits, and if he didn’t like Big Momma 2, he’s still the guy who wrote these:
“Right On! Brotherman in Charge!”
“Glorious! A Colossus of rousing action and ferocious fun!”
Me, Myself and Irene
“A hell-raising piece of comedy heaven!”
The Time’s fabled reverence for celebrites now extends to even the semi-famous. If the editors are worried about having access to people like Peter Travers cut off, there’s no hope for any discerning and informed reporting in the Calendar section.