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LA’s Wacky Ze Frank Joins BuzzFeed

Looks like our former Mediabistro colleague Andrew Gauthier (TV Spy) has some capable new company at BuzzFeed with regards to cranking out memorable video material.

A month after Gauthier joined the company to help oversee video production, BuzzFeed has announced the hire of LA video blogger extraordinaire Ze Frank (pictured). From today’s release:

With BuzzFeed’s acquisition of Ze Frank Games, Frank will build a team of video producers in Los Angeles and establish a studio to create content native to the social web. The acquisition and hire are effective immediately.

“I’ve been a longtime fan of the way that BuzzFeed creates and curates great social content, so it’s a thrill to join them. There is a great opportunity to bring BuzzFeed’s philosophy to the wild west of online video and I’m excited to be putting together a talented team in LA to make that happen,” said Frank.

Added Jonah Peretti, BuzzFeed’s founder & CEO: “Ze is a true pioneer of web video with a unique talent for creating emotionally compelling content perfectly suited for the social web. As a social publisher, BuzzFeed’s growth has been driven by Facebook and Twitter and we are thrilled that Ze Frank is joining to extend our work to YouTube.”

A huge, deserved leap forward for this west coast Internet pioneer, who launched The Show with Ze Frank in 2006. Congrats on “ze” new gig, officially titled executive vice president of video.

[Photo courtesy @zefrank]

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