Media Events: 01.26.07 – 01.28.07

Parties, panels and other notable media gatherings

FRIDAY 01.26.07

WHAT: Point Break Live
WHEN: 8:00PM
WHERE: La Tea Theatre, Clemente Soto Velez Cultural Center, 107 Suffolk Street
WHY YOU SHOULD GO: The absurd live staging of the Patrick Swayze and Keanu Reeves cult-classic surf-cum-skydiving thriller made its Manhattan debut earlier this week after a successful run in Brooklyn. As a kid tell’s Reeves’ “Johnny Utah” early in the film, “Surfing’s a source — it’ll change your life.” Brah.
NOTE: Also Saturday.

SATURDAY 01.27.07

WHAT: Idiotarod
WHEN: 1:00PM
WHERE: McCarren Park, Southwest corner, Brooklyn
WHY YOU SHOULD GO: Part race, part parade, part retarded, the fourth running of the Idiotarod &#151 a thousand New Yorkers braving the bitter Brooklyn cold in customized shopping carts in the name of idiocy — is as much spectacle as you’re gonna get a week before the Super Bowl.
NOTE: Register your team here.

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.