TVNewser FishbowlDC AgencySpy TVSpy LostRemote PRNewser SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Media Execs Take Paid Content Into Their Own Hands

pennies1.jpgA little less conversation a little more action! Perhaps that was part of the thinking behind Journalism Online, the new iTunes (ish) for media launch conceived by Steve Brill, Gordon Crovitz, and Leo Hindery.

The Times reports that the company “aims to supply publishers with ready-made tools to charge Internet fees…The company, which says it may have a product ready by the fall, says the advantages are that publishers would not have to develop their own systems and readers could use a single system for many different publications.”

The details are still being sorted, and no one has yet signed on, but the idea is that publishers will be able to choose how they want to make their content available, i.e. subscription, micro-payment, etc. And while the micropayment system has thus far been a great conversation topic, it’s not been lauded by media types as being all that practical. Still Journalism Online could provide a great testing ground for newspapers to explore what customers are willing to pay for (or not) when it comes to content.

Mediabistro Course

Freelancing 101

Freelancing 101Starting August 18, learn how to manage a top-notch freelancing career in our online boot camp, Freelancing 101! Through a series of weeklong webcasts, you'll hear from freelancing experts who will teach you the best practices for a solid freelancing career, from the first steps of self-advertising and marketing, to building your schedule and securing new clients. Register now!