Today, the Vibe Lifestyle Network, which acquired the magazine and site earlier this month, announced the appointment of Jermaine Hall as editor-in-chief of both the print and Web sides of Vibe. Hall, who previously worked as editor-in-chief of King magazine and music editor at The Source, started his career at Vibe, where he served as webmaster from 1997 to 1999. He has been brought in to the role in order to bring a “consistent voice across all Vibe brands,” the magazine’s owner said.
“I’m excited to come back to Vibe and honored for the opportunity to bring the brand back to its much deserved and highly respected status among both consumers and advertisers,” Hall said in a statement. “I am also thrilled to be working with [former Vibe publisher and current part-owner] Len Burnett again and to be a part of the bigger team at The Vibe Lifestyle Network. I have no doubt we will create compelling and cutting edge content as we did back in the day.”
Earlier this month, the shuttered magazine was purchased by a consortium made up of private equity firm InterMedia Partners, Uptown Media Group and Blackrock Digital, who formed the Vibe Lifestyle Network. At the time, the new owner said Vibe.com would be relaunched immediately, but there doesn’t seem to be any updates since late June. Today, the company said the site would relaunch later this month, while the magazine will debut with a November issue and will go quarterly in 2010.