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Posts Tagged ‘Anchorman 2: The Legend Continues’

Anchorman 2 Spawns a Food Truck

The endless Paramount PR campaign for Anchorman 2 began with promo appearances by Will Ferrell as Ron Burgundy on just about every news show imaginable. Then, a few weeks ago, there was the limited theatrical release of a second, alternate version of the movie featuring “763 new gags.”

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Now comes word via Home Media magazine senior reporter Chris Tribbey of an Anchorman food truck. “AnchorVan” is being launched today at SXSW to support the upcoming DVD release of the sequel and will wind its way to NYC for a close-out appearance on April Fools Day:

The “AnchorVan” will offer free chicken (Champ Kind’s Whammy! Chicken, of course) and give Ron Burgundy fans a chance to go on-camera to test their teleprompter reading skills.

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Retired Anchorman Mort Crim Stays Classy in Midst of Barrage of Media Attention

It’s been fun to read the media coverage of 78-year-old former Philadelphia and Detroit TV news anchor Mort Crim. Thanks to a recent Rolling Stone interview with Will Ferrell, the man who helped inspire not the mustache or the “Stay classy” catchphrase but rather the smooth, authoritative delivery has been back in the limelight, culminating with Sunday’s New York City premiere of Anchorman 2: The Legend Continues.

Per Julie Miller of the Detroit Free Press, Crim had a great line ready when he finally, for the first time, met Ferrell at this weekend’s NYC premiere:

“I walked up to him at the party that went on afterward,” Crim said Monday from New York. “He recognized me. I stuck my hand out and said, ‘Will, it’s nice for you to get to meet me.’ ”

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