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Posts Tagged ‘Bennie DiNardo’

The Boston Globe Is Still Getting Insane Web Traffic

Exclusive: The Boston Globe’s web traffic across its two main websites continued to skyrocket a day after the bombing at the Boston Marathon, according to traffic numbers obtained by FishbowlNY.

To boot, the Globe’s main Twitter accounts more than doubled in followers on Tuesday and the paper’s coverage went viral across social networks like Facebook, deputy managing editor Bennie DiNardo wrote in a memo to staff on Wednesday afternoon.

“One post alone on the Boston Globe account, Adrienne’s post about Martin Richard, the boy who was killed, has now been ‘liked’ 796,000 times, and appeared on more than 23 million feeds of Facebook members,” he wrote. “Excellent work, everyone.”

Here’s a look at the numbers from Tuesday:

  • Boston.com, 13.8 million page views
  • Bostonglobe.com, 5.9 million page views
  • Boston.com Mobile (excluding app): 1.5 million page views
  • Combined, 21.2 million page views
  • Video, 2 million views
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Here Are The Massive Boston Globe Web Traffic Numbers From Yesterday

Web traffic soared on the Boston Globe‘s two websites on Monday after the dual bomb blast went off at the Boston Marathon finish line.

So many eyeballs were glued to its subscription-based BostonGlobe.com, in fact, that the site went down, forcing editors to redirect all URLs to a running live-blog on Boston.com, its ad-supported free site.

Here is a look at some of the numbers, courtesy of a staff memo we obtained from deputy managing editor Bennie DiNardo:

  • 4.3 million unique visitors came to Boston.com yesterday, five times the average;
  • 1.2 million unique visitors came to Bostonglobe.com yesterday, six times the average
  • 5.9 million people viewed our video — 4.5 million to one video alone, Steve Silva’s dramatic video of the explosion.
  • Boston.com had 13.5 millin page views yesterday, triple the average.
Now, if only the paper — which the New York Times Company is looking to sell — could translate some of those disaster-coverage readers into paid subscribers.
Read the full memo after the jump: