Brian Spain‘s return to North Carolina for the holidays has taken an unexpected, major-media turn. Thanks to having filmed and posted one of several videos showing the early Black Friday craziness at Walmart, he was on CNN this morning with Carol Costello and is also featured in thisĀ Forbes blog post.

Last month, Spain posted a tongue-in-cheek “Gay Barilla Ad,” but that take on another corporate PR disaster received nothing near the clicks of his brief chronicling of the tussling for TVs at a Walmart in Elkin, NC. Here’s part of what he told ForbesClare O’Connor:

“I saw the crazy full parking lot at Walmart, so I decided to go in and interview people… That’s when I saw the fight happen. I immediately had an employee – I assume the manager since he was the one that kicked me out – tell me that I had to turn my camera off and leave…”

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