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Posts Tagged ‘David Cho’

ESPN Launches New Content Unit ‘Exit 31′

ESPN logo GESPN is combining Grantland, ESPN Films and FiveThirtyEight into one new content group titled Exit 31. The name is reference to the exit off of I-84 which leads to ESPN’s headquarters in Bristol, Connecticut.

Exit 31 will essentially use the resources available to Grantland, ESPN Films and FiveThirtyEight to create a wide variety of content.

Initial projects include FiveThirtyEight Films — which will produce short and long length videos featuring data analytics — and a new franchise for the 30 for 30 documentary series, 30 for 30 Soccer Stories.

The Exit 31 group will be led by Marie Donoghue, ESPN’s senior VP, global strategy, business development and business affairs. Nate Silver (editor-in-chief, FiveThirtyEight); Connor Schell (VP, ESPN Films); David Cho (senior director, strategy and business development, Grantland and FiveThirtyEight); and Bill Simmons (editor-in-chief, Grantland) will all report to Donoghue.

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Grantland Picks Up The Awl’s Publisher

Bill Simmons‘ sports and pop culture start up Grantland isn’t done scouring the media world for talent to poach. The New York Observer reports that The Awl’s publisher, David Cho, is stepping down to join Simmons and team as the new director of business development.

The Observer got a hold of Cho’s mass email to friends: “The opportunity at Grantland and to work with Bill [Simmons] and to work with some of the people at ESPN is the only job that ever could have made me even consider leaving what Choire and Alex and myself have built at The Awl.”

Cho will be moving to LA for his new gig.

David Cho Leaves The Awl for Grantland

According to The New York Observer, David Cho, Publisher of The Awl, is stepping down. He will be moving on to Grantland, but details are hazy as to what he’ll be doing for the website.

Cho said in an email, “The opportunity at Grantland and to work with Bill [Simmons] and to work with some of the people at ESPN is the only job that ever could have made me even consider leaving what Choire and Alex and myself have built at The Awl.”

The Awl’s David Cho Comments on Anniversary, State of New York Media

Yesterday was The Awl’s second anniversary, and late last night, one of its founders, David Cho, took to his Tumblr to discuss the accomplishment. It was a rare moment from Cho because, as he notes, the people behind the site have purposely avoided the self-congratulatory tone that has taken over the Internet:

What I mean to say is that the current rules in place to win at having a New York internet publishing entity are stupid and wrong, both in terms of perceived and actual success.

For the former, perceived success, it’s all about getting attention and talking about how great you are, all of the things that I said I hated above. It’s not about actually doing anything, or building an audience, or making money, it’s about interacting with a lot of insufferable people who overvalue their own importance and want other people who overvalue their own importance to write about their collective overvalued importance.

“Stupid and wrong,” might be the best way to describe New York media that we’ve ever heard. Present company excluded, of course.

The Awl Turns Two

Two years ago today, Choire Sicha, David Cho and Alex Balk launched The Awl, and the eclectic website keeps getting better with each passing day. It’s a site that all of New York media has celebrated, and rightfully so.

If you’re one of the few who haven’t visited the site, do yourself a favor and check it out. Oh, and while you’re there, wish them a happy birthday. But don’t sing. We’ve heard your voice and though we think it’s beautiful, others might not recognize it right away.

Maer Roshan to TheWeek.com

biz034a.jpgThe Radar refugees are resurfacing. Aaron Gell signed on as editor-in-chief of Hemispheres. Choire Sicha, Alex Balk and David Cho launched TheAwl.com. And now Maer Roshan, the man at the top of the thrice-failed magazine, has a new full-time gig. Buried at the bottom of Keith Kelly‘s column today comes the news that Roshan will join TheWeek.com as editor.

The Week, brought to the United States by Felix Dennis after the magazine was a huge hit in England, saw its ad pages jump 42 percent in the first quarter of 2009 (or 19 percent, depending on your source). Given the struggles of other newsweeklies, Roshan looks to be in a good situation.

Choire Sicha Happily Unaware of TheAwl.com’s Traffic

theawl04.22.09.jpgEarlier this week, Choire Sicha and Alex Balk launched TheAwl.com to mostly positive acclaim. Has the press’ lovefest led to strong traffic?

Sicha, for one, has no idea. “You know, I have actually *never looked* at our traffic,” he emailed FishbowlNY.com this morning. “I leave that in David Cho‘s capable hands; he’s our business guy, and that stuff is his problem. I am just trying to have a good time, and that itself is our stated goal.”

Given the site’s other stated goal of avoiding linkbait, we suspect traffic isn’t the most important metric but we asked Cho for his thoughts anyway:

Traffic may not be the most important metric, but it’s obviously one of the few base statistics that we have to gauge how people are responding to the site other than friends wishing us well and random strangers who that happen to email the notes@theawl line. That being said, two days of traffic is hardly a sample size from which we can draw any real judgments. Personally, I’ve been pleasantly surprised by the numbers — especially the repeat traffic we’ve seen — through the first couple of days, but, again, it’s nothing we can hang our hat on or extrapolate from yet.

He added that the goals of the site are “to secure funding and then eventually create a lean and cash positive business,” and that “none of us want to make a site that we’re not proud of, so it’s all about figuring out a way to effectively monetize the audience that they’re building.”

The “if you build it, they will come,” business model, anyone?