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Posts Tagged ‘David Kang’

Yahoo! and Wenner Media Strike a Cross Branding Deal

Yahoo! and Wenner Media are teaming up to create new content as part of a new cross-branding deal. Under the agreement, Yahoo!’s omg! and Yahoo! Music will share content and maintain a brand presence with Us Weekly, Rolling Stone and Men’s Journal; and vice versa.

The reason for the deal is simple: To extend all of the brands’ reach.

“This partnership combines boutique-quality entertainment content with unmatched scale,” said David Kang, Wenner Media’s chief digital officer, in a statement. “Rolling Stone and Us Weekly are iconic brands in music and celebrity news. As a leader in digital media, Yahoo! is the perfect partner to help these brands grow their digital footprint.”

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Lauren Berger Writes New Book for Young People Entering "Real World"

Lauren Berger Welcome to the Real WorldCareer Expert, Lauren Berger, releases her second book, Welcome to the Real World: Finding Your Place, Perfecting Your Work, and Turning Your Job Into Your Dream Career (Harper Business), on April 22nd. In this book, Berger shares everything she wishes someone told her after graduation. Her book is the essential guide to anyone starting their first, second, or third job. She encourages readers to be fearless, step outside of their comfort zones, and go after what they want.

Rodale Departures Blamed on Discontent with CEO Maria Rodale

Uh oh.  Rodale has been experiencing some staff departures lately. And sources are telling Fortune that the culprit is discontent with the leadership of Maria Rodale, who became CEO in 2009.

This certainly doesn’t seem like a coincidence:

A spokesperson for Rodale confirmed that the following people left or were fired in 2011: chief information officer Ken Citron; Jack Essig, publisher of Men’s Health; Andrew Livingston, director of consumer engagement; David Marchi, senior vice president of global marketing; chief marketing officer Gregg Michaelson; Mary Murcko, executive vice president and group publisher; Karen Rinaldi, executive vice president and books publisher; Bill Stump, senior vice president and editorial director; and Valerie Valente, a vice president in custom publishing. Rodale.com general manager David Kang, communications executive vice president Robin Shallow and executive vice president and group publisher MaryAnn Bekkedahl also left after Rodale became CEO.

This is in addition to the recent departure of  senior vice president of international operations, Michelle Meyercord, and vice president James Kreckler.

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Wenner Media Adds Chief Digital Officer

David Kang has been named Chief Digital Officer of Wenner Media. He comes to the company from Hearst Magazines, where he most recently worked as Creative Director of Content Extensions. At Wenner Kang will be responsible for all paid content, ad sales, social media and e-commerce for Wenner’s brands, across all digital platforms.

“David’s deep experience and expertise in digital will be an asset to Wenner Media,” said John Gruber, the company’s Chief Operating Officer. “We look forward to working with David as he develops new ways to connect and engage our audience and further increase our brands’ multiplatform reach.”

Kang’s first day will be January 20.

Hearst’s David Kang: Best Products Come From Editors

Earlier this month, Hearst Magazines created a new position – Creative Director, Content Extensions – for David Kang, who came to the company from Rodale. Kang is now responsible for finding new ways for Hearst’s brands to make money – a task that sounds simple, but is actually very hard when you think about it.

Kang talks about growing brands like Cosmo in an interview on econsultancy.com today, but perhaps most reassuring to Hearst’s editors is the fact that he says he wants to hear from them. When asked about his role, Kang points out that magazine editors are going to be influential:

The way Hearst President David Carey has put it to me is that in a way I’m a catalyst and the group is a catalyst to help the brands and editors-in-chief take their ideas and develop them into products, getting them to think in more of a 360-degree way. The best products are always driven by great ideas that come from the editors.

Now how refreshing is that? Kang wants to listen to people. No stupid human knot-like team-building exercises that inevitably leave people questioning the personal hygiene habits of their coworkers. Just plain old listening. It’s a strong start for Kang.

Hearst Taps Former Rodale Exec for New Position

Hearst Magazines has named David Kang to be its Creative Director, Content Extensions, a new position at the company. Kang, who was most recently Senior Vice President, General Manager at Rodale, will oversee a group who is responsible for expanding Hearst’s print and digital brands.

David Carey said of Kang:

We’re increasingly focused on new ways to build out revenue streams for Hearst’s brands by leveraging our rich content and editorial franchises onto multiple platforms. David has extensive experience in brand strategy and content creation and is the right person to lead our efforts in the next phase of expansion at Hearst.

Jacqueline Deval, Vice President and Publisher of Hearst Books, will also be working in Kang’s group.