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Posts Tagged ‘David Novarro’

It’s a Clean Sweep of the November Sweeps for WABC/Channel 7

WABC/Channel 7 maintained its dominance of local news, winning every daypart in the just-concluded November sweeps, according to Nielsen.

Starting in the weekday mornings, Eyewitness News This Morning with Lori Stokes, Ken Rosato and Bill Evans had the highest Household rating at 4:30.

At 5 a.m., WABC was tops in Households and Adults 25 to 54, while during the 6 o’clock hour, once again, more viewers watched Channel 7 than any other local newscast.

Stokes, Rosato, and Evans return at noon, and so do the great ratings. The broadcast holds a 39 percent advantage over its closest competition among Households. The lunchtime newscast also draws more than twice as many Adults 25 to 54 and Women 25 to 54 as its closest competitor.

A change of anchors at 4 p.m., but the result is the same for WABC. With Liz Cho, David Novarro, and Lee Goldberg, Channel 7 won in the pivotal Adults 25 to 54 grouping. The 4 p.m. newscast, which debuted in the summer, only falls short in the key Household rating to Judge Judy on WCBS/Channel 2.

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Reporter David Novarro Returning to WABC

Veteran reporter David Novarro is heading back home to WABC. The Chicago Tribune says Novarro is making a return engagement at Channel 7 where he spent 19 years.  

In 2000, Novarro left New York for the Fox-owned Chicago station WFLD. Much of his time there was as morning co-anchor until being replaced this summer. (One of the new co-anchors is his former WABC colleague Corey McPherrin.)

Since leaving WFLD, Novarro was close to joining Fox 5/WNYW on their Good Day Wake Up newscast. However, sources say a deal couldn’t be worked out.

A WABC spokesman did not return messages to FishbowlNY.

In his last stint at WABC, Novarro was a weekend morning anchor and weekday general assignment reporter.

Novarro, a graduate of New York University, is a multiple Emmy winner.